February 16, 2011 // Franchising.com // (Milford, CT) – The SUBWAY® chain, which has long provided nutrition information online and in its thousands of restaurants, is now providing tips designed to help consumers make more informed meal choices, as well as some simple and fun tips to stay active, on its website www.subway.com.
The new column, "Start the New Year with The Right Choices," written by SUBWAY® Corporate Dietitian Lanette Kovachi, MS, RD, provides insights into the better choices to be made for each meal of the day – including dessert! Found on the site's Menu & Nutrition page, Kovachi is joined by Carol Kur, MS, RD, co-founder of Personal Training Institute, who provides easy-to-do activity tips to get people started burning calories.
"This is a time of year when a lot of people make resolutions to achieve a healthier lifestyle," Kovachi said. "That is something some find is easier said than done, but can definitely be accomplished if you set your mind to it and have a plan to achieve your goals. I am hoping the tips we provide in the columns can help people have a happy and healthful 2011."
The official SUBWAY® Facebook page recently offered "One of the best ways to stick to your New Year's Resolution is to tackle it with a friend! Anyone trying to achieve their 2011 goals with a buddy?" The responses varied from someone trying to reach their dietary goals with a sibling to one person starting a group – which already numbers more than 100 participants – to help provide weight-loss support for each other. You can join the discussion at www.Facebook.com/subway.
Also added to the Menu & Nutrition page at www.subway.com are educational and motivational videos by Celebrity Health & Nutrition Expert, JJ Virgin, creator of the Weight Loss Resistance Revolution.
The SUBWAY® brand's commitment to provide expert nutritional information and recommendations to consumers is part of its continuing platform to offer better alternatives to traditionally fatty fast food. Over the years, the SUBWAY® chain has introduced a line of sandwiches and salads containing 6 grams of fat or less as well as the FRESH Fit™ meals for kids and adults that include a low-fat sandwich paired with "better for you" sides and drinks, such as apple slices, yogurt, low-fat milk and bottled water.
In addition, the SUBWAY® brand is a proud national sponsor of many American Heart Association initiatives, such as Start! Walking at Work, Jump Rope for Heart and the American Heart Walks.
The chain is probably most well-known for its association during the past 11 years with Jared Fogle, a customer who lost and kept off 245 pounds by following an exercise and diet program of his own design, which included eating low-fat SUBWAY® submarine sandwiches.
Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. Their partnership, which continues today, marked the beginning of a remarkable journey — one that makes it possible for thousands of individuals to build and succeed in their own business.
In the 2010 Zagat® Fast Food Survey, the SUBWAY® brand was ranked "number one" by consumers in the "Most Popular," "Top Service" and "Healthy Options" categories for food brands with 5,000 or more locations.