January 23, 2012 // Franchising.com // Menomonee Falls, Wis. - Folks who gas up at the Greenfield BP Station are in for a better treat. Menonomee Falls-based Cousins Subs® today announced the opening of a new sub shop in Greenfield, WI. The Cousins Subs, which has been incorporated into the BP Station on 12345 W. Layton Avenue, is owned by Dave, Kelly and Jeff Schwartz of Lake Geneva.
The new restaurant features a complete menu of handcrafted, deli-style subs served on bread baked fresh daily, gourmet salads and soups. "We're excited to share our quality sandwiches and salads with our new neighbors," said David Schwartz. "Cousins Subs is a Wisconsin tradition and our family is proud to be a part of it."
In addition to opening their first Cousins Subs, David Schwartz and his family own nine BP stations. "The Schwartz family has a terrific business model and we're pleased to have them join our system," says Justin McCoy, director of marketing for Cousins Subs. "Our brand and product adds a lot of value to the petroleum guest experience and we are thrilled to open the Greenfield location."
The restaurant seats 20 guests and can be reached by phone at (414) 529-3826.
Thanks to a quality product and established foundation, Cousins Subs Franchising (www.cousinssubs.com/franchising) has offered a solid business model since 1972, which has evolved over the years because of key learnings, industry trends, and owner/operator feedback. For more information on Cousins Sub store ownership and franchise development, visit www.cousinssubs.com.
Cousins Subs, based in Menomonee Falls in suburban Milwaukee, is a restaurant specializing in East Coast-style submarine sandwiches made with the finest ingredients served on a variety of freshly baked breads, along with salads, soups, chips and soft drinks. The tradition of Cousins Subs started in 1972, when two transplanted cousins from Atlantic City saw the need for an East Coast-style sub shop in their new hometown. They patterned their subs after the hoagie, grinder, hero and sub sandwiches they enjoyed back East. And with a dedication to delivering quality subs at fair prices, they opened their first restaurant. From the start, the two used bread baked fresh every morning and insisted on using only the finest, freshest ingredients. For more information, visit www.cousinssubs.com. You can also find Cousins Subs on Facebook and Twitter.