Flip Flop Shops Partners with ROXY and Quiksilver for July Contest

“Designer for the Day” Promotion Sends Two Lucky Winners to ROXY/Quiksilver Headquarters to Meet Design Team and Create Custom Sandals for Flip Flop Shops

July 01, 2013 // Franchising.com // ATLANTA – Flip Flop Shops is teaming up with Quiksilver and ROXY to give two lucky winners the chance of a lifetime: visiting the ROXY/Quiksilver headquarters to create their own pair of custom flip flops.

Throughout July, consumers at any of the Flip Flop Shops locations across the United States, Canada, and Guam will have the chance to enter to win a trip for two to the ROXY/Quiksilver headquarters in Huntington Beach, Calif. to meet the design team and create a pair of custom flip flops. Each brand will select one winner with the best design and send them to California this September to help with the flip flop design process. ROXY and Quiksilver will then produce the winning sandal and it will be sold exclusively at Flip Flop Shops locations during the Summer of 2014. As an added bonus, Flip Flop Shops will pay the designer 50 cents for every pair of flip flops sold.

Interested participants can pick up entry forms at their local Flip Flop Shops or download from the Flip Flop Shops website and either return the entry to the location or email the submission to DesignerForTheDay@FlipFlopShops.com.To be considered, contestants must show Flip Flop Shops their idea of the ultimate ROXY/Quiksilver flip flop. Each participating Flip Flop Shops location will choose their favorite ROXY and Quiksilver submission based on specific judging criteria. All the top submissions will then be sent to the ROXY/Quiksilver headquarters to determine the final winners.

“It’s not every day that consumers get to see ‘where the magic happens’ at their favorite brand’s headquarters, so we’re totally stoked that ROXY and Quiksilver have stepped-up to make this a reality for two of our lucky fans,” said Brian Curin, the President and Co-Founder (Size 10) of Flip Flop Shops.

As part of the contest, each Flip Flop Shops location will receive a promotional facelift, complete with Quiksilver and ROXY window clings, peg talkers, and cash-wrap posters. In addition, each shop’s unique and innovative “flip flop tree” will be exclusively dedicated to ROXY and Quiksilver product lines. Flip Flop Shops’ staff will create further awareness for the promotion by wearing Quiksilver and ROXY footwear. In addition, ROXY and Quiksilver will be donating 50 cents of the proceeds from each custom sandal sold to “the Heart To Sole” campaign, which was launched by Flip Flop Shops in 2013 to encourage people throughout North America to begin making lifestyle changes to reduce stress at home and in the workplace.

“We’re very excited to own July at Flip Flop Shops with an engaging promotion that actually allows consumers to get creative and show us what footwear they want to see from us in the shops,” said Kiki Prince, the Vice President of Footwear Sales (Size 9) of ROXY, Quiksilver, and DC Shoes. “It’s awesome to have an opportunity like this with one of our vendor partners, especially when we can tie it in with an educational component that brings awareness to a cause. We love the strong message that ‘the Heart To Sole’ campaign conveys and are proud to support it by making it a part of this promotion.”

Bursting onto the retail scene in 2004, Flip Flop Shops quickly became North America's first retail chain exclusive to the hottest brands and latest styles of flip flops and sandals from such leading brands as REEF, SANÜK, OluKai, Cobian, Quiksilver, ROXY, and Cushe, among others. Its mission: to provide the opportunity for anyone, in any climate, to Live…Work…Play With Their Toes Exposed® with the freedom of flip flops on their feet.

“We are so proud to be working with ROXY and Quiksilver. Both are two of the most iconic brands in the action sports industry and are definitely a favorite amongst our consumers,” said Alan Woods, COO and Co-Founder (Size 11) of Flip Flops Shops.

Today, Flip Flop Shops has more than 85 locations operating throughout the United States, Canada, Guam, and the Caribbean, with 115-plus shops in the development pipeline.

For more information or to find the nearest Flip Flop Shops location, visit http://www.flipflopshops.com.

About Flip Flop Shops

Founded in 2004, Flip Flop Shops is North America’s first retail chain exclusive to the hottest brands and latest styles of flip flops and sandals from big names such as REEF, SANÜK, OluKai, Cobian, Quiksilver, ROXY, and Cushe. The Kennesaw, Ga.-based company began franchising in January 2008 and continues to be recognized by industry leaders as one of the fastest-growing franchises and retailers in the nation. Industry accolades include: the International Council of Shopping Centers’ prestigious “Hot Retailer Award” and ranking No. 170 in the 2012 Inc.500 | 5000 list of fastest-growing private companies in the United States, as well as the sixth fastest-growing franchise and ninth fastest-growing retailer in the nation.

Growing the brand to more than 85 shops in operation and 115-plus in the development pipeline, the executive team boasts more than 50 years of franchise experience building and growing some of the world’s fastest-growing franchise concepts, category leaders and some of the world’s most well-known brands, including Cold Stone Creamery, Moe’s Southwest Grill, Nike and OfficeZilla.com. The company is an Environmentally Responsible Retailer™ encouraging the nation to Free Their Toes®. Flip Flop Shops also promotes a healthy, stress-free lifestyle through its educational campaign, the Heart To Sole: Creating A Stress-Free America, designed to reduce stress levels throughout North America, improve heart health and support the American Heart Association in its My Heart. My Life.healthy living initiative. For more information on the franchise opportunity, visit http://franchise.flipflopshops.com/.

About Quiksilver

Quiksilver, Inc. (NYSE: ZQK) is the world’s leading outdoor sports lifestyle company, which designs, produces and distributes a diversified mix of branded apparel, footwear, accessories, snowboards and related products. The company’s apparel and footwear brands represent a casual lifestyle for young-minded people that connect with its boardriding culture and heritage.

The reputation of Quiksilver’s brands is based on outdoor action sports. The company’s Quiksilver, ROXY, DC, Lib Tech and Hawk brands are synonymous with the heritage and culture of surfing, skateboarding and snowboarding.

The company’s products are sold in over 90 countries in a wide range of distribution, including surf shops, skate shops, snow shops, its proprietary Boardriders Club shops and other company-owned retail stores, other specialty store and select department stores. Quiksilver’s corporate and Americas’ headquarters are in Huntington Beach, California, while its European headquarters are in St. Jean de Luz, France, and its Asia/Pacific headquarters are in Torquay, Australia.

About ROXY

ROXY, a brand of Quiksilver, Inc. (ZXY), is the world’s leading active women’s lifestyle company that produces sportswear, technical fitness, snow and surf apparel and equipment, footwear and accessories, inspired by the board riding culture. ROXY represents women and girls who dream big on and off the board. ROXY believes in being naturally beautiful, fun and alive, daring and confident and strives to be the most inspiring fashion and performance brand on and off the board.

Contact:

Julianne Kennelly
Fishman Public Relations
847-945-1300 ext. 239
jkennelly@fishmanpr.com

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