Shakeaway Serves Up More Milkshake Fun with New Locations in the United States

Global Milkshake Concept Continues International Expansion in Late 2014

[p]October 29, 2014 // Franchising.com // BOURNEMOUTH, U.K. – ShakeAway is spreading the milkshake love and expanding throughout America — the inventive global milkshake concept brand with an international cult following is now coming to New York! ShakeAway, The World's Largest MilkShake Bar Company™, has debuted three highly successful U.S. openings in La Jolla, Calif., Pacific Beach, Calif., and Cumming, Ga., with plans for expansion to New York later this year.[/p] [p]Lines were out the door at these U.S. grand openings and some customers admitted to driving for miles to try out the shakes, while others were physically shaking in anticipation! It's the unique ShakeAway experience that keeps customers coming back for its world-famous, extensive menu of customized-to-order milkshakes and smoothies with more than 180 ingredients. It's no wonder why ShakeAway customers say, "live forever and never have the same milkshake twice."[/p] [p]In addition to offering one of the biggest menus in the frozen dessert industry, ShakeAway operates under a one-of-a-kind, flexible business model with low build-out costs and high gross profit margins. The proof is in the international expansion of the brand, which has received strong interest from more than 60 countries worldwide, with plans to open shops in 20 countries and counting over the next few years.[/p] [p]"The response from the U.S. market has been overwhelmingly positive, as we have received hundreds of requests from all over the United States to open franchises," said Peter Dickson, ShakeAway's chief executive officer. "As a testament of our unique business model, our stores continually generate high sales numbers and strong consumer traffic starting right at location openings."[/p] [p]ShakeAway's flexible concept offers room for individuality and the ability to maximize the business opportunity locally with a unique three-tiered, very low cost marketing program that drives brand awareness tailored to each market. Each ShakeAway location showcases the franchisee's creativity and dedication through its fun environment, amazing products and active use of social media platforms to connect with loyal customers and locals on a daily basis.[/p] [p]ShakeAway is a highly inventive brand focused on its customers, who consider the company a cult brand unmatched by any other.[/p]

About ShakeAway

[p]ShakeAway is The World's Largest MilkShake Bar Company™ and original re-inventor of the milkshake with a total of 46 shops, including 10 corporate and 36 franchise locations across the world. Founded in Bournemouth, U.K. in 1999, ShakeAway has created a phenomenon with a passionate customer base that continues to grow throughout the world. ShakeAway has developed a world-famous menu of endless possibilities with customized-to-order refreshing milkshakes, smoothies and frozen yogurts from more than 180 ingredients all made by hand, along with crispy, tasty low-fat fries. It's no wonder why ShakeAway customers say, "live forever and never have the same milkshake twice." For more information on ShakeAway, visit www.shakeaway.com or connect with us on Facebook and Twitter. For information on franchise opportunities, visit http://vimeo.com/86493520.[/p] [p]SOURCE ShakeAway[/p]

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