Ben & Jerry's Heads to Revitalize New Orleans East

Ben & Jerry's Heads to Revitalize New Orleans East

Global Franchise Meeting Attendees to Participate in Build with Habitat for Humanity

January 16, 2015 - (BUSINESS WIRE)--Ben & Jerry's:

What:

  Ben & Jerry's starts off each year by gathering its franchise community to get excited for the busy year to come and do something good for the global community. This year, they're going to let the good times roll from January 15th to January 18th, as they host their annual Global Franchise Meeting in New Orleans. This will be the third time the global ice-cream brand has chosen New Orleans as its host city.
     
    Upon the 10th anniversary of the devastation caused by hurricane Katrina, Ben & Jerry's chose to meet in New Orleans. With the help of the New Orleans Area Habitat for Humanity (NOAHH) they will work on new home construction and neighborhood revitalization projects in the New Orleans East section of the city. On Friday, January 16th, over two hundred members of Ben & Jerry's scoop shop community will join NOAHH to work in the America Street neighborhood, which was hit hard during Katrina, and is still very much in recovery.
     

When:

 

Friday, January 16, 2015

     
   

11:00 am-3:00pm    Campus site work

   

2:00 pm    Interviews with ice cream Cofounders: Ben Cohen and Jerry Greenfield

   

3:00 pm    Community Ice Cream Social & Celebration

     
     

Where:

  4930 America Street
    New Orleans, LA 70126
     

Opportunity:

  * Photo opportunity with Ben & Jerry's cofounders Ben Cohen and Jerry Greenfield
   

* Hundreds of B&J's Franchise Community Volunteers cleaning, painting and landscaping

SOURCE Ben & Jerry's 

Media Contact:

Kelly Mohr
Manager of PR Shenanigans
kelly.mohr@benjerry.com
O: 631-682-1157

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