Value Place Ends Year with Record Franchise Development Growth

February 04, 2015 // // WICHITA, Kan. - Value Place®, the nation’s fastest-growing extended stay hotel brand, reported record franchise development growth in 2014, reflecting unprecedented demand for the brand from both current clients and new development partners.

"Consistent with our strategy to develop a widely distributed national brand, much of our growth was focused on developing the brand in major metropolitan markets not currently served by the Value Place brand," noted Bruce Haase, CEO of Value Place. "Entry into key new markets such as Seattle, Chicago, Minneapolis and Miami will introduce the Value Place brand to millions of new consumers."

"The key to our success in 2014 was rooted in educating new development partners about the power of the Value Place business model," said Ron Burgett, executive vice president of franchise development. "Our low-cost development and operating model and the expanding power of our low-cost direct distribution channels combine to produce some of the best operating margins in the industry for our partners."

"While we are very proud of our growth this year, we are even more optimistic for the future," noted Kyle Rogg, president and COO of Value Place. "In addition to our development success last year, we have identified numerous new markets across the nation where we will focus our efforts to expand the brand’s footprint in 2015, with both corporate and franchise development."

The industry is taking note as well, and 2014 brought impressive third-party accolades, including recognition by Forbes Magazine as its "Top Hospitality Franchisor." Value Place was also named one of 2014’s "Top 500 Franchises" by Entrepreneur Magazine and Franchise Business Review’s "Top 50 Franchises" for the last four consecutive years.

About Value Place

Value Place is the fastest-growing extended stay hotel brand in the industry with over 190 hotels located in 32 states. The company owns 82 of the properties and provides management services for both company- and select franchise-owned locations. Featuring remarkably affordable weekly rates and all-new-construction properties, the brand delivers an unparalleled guest experience. For more information, contact Value Place at 316-631-1370 or visit

SOURCE Value Place

Media Contact:

Sean C. Amore
Corporate Communications


Share this Story:


comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

Launch Trampoline Park
Launch Trampoline Park is an indoor sports and entertainment facility featuring interconnected trampolines that form a giant jumping surface. Our...
Retro Fitness is well positioned for today's economy and to dominate the low cost segment by offering a high quality and value add product in...
School of Rock
With more than a decade of experience and over 170 schools throughout North and South America, Africa and Asia Pacific, School of Rock is the leader...
Ziggi's Coffee
There's nothing quite like the perfect cup of coffee. It wakes you up and gets you on the right path. Now, you've got the chance to build a lifestyle...
Chronic Tacos
Chronic Tacos is a California inspired authentic Mexican grill that celebrates the individuality of our customers. We have developed restaurants...

Subscribe to Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)