DUNEDIN, Fla. - July 11, 2016 - (BUSINESS WIRE) - Big Frog Custom T-Shirts & More®, a locally-owned, high-technology garment decorating franchise where customers have the freedom to design their own apparel, saw record numbers of success closing out the first half of 2016 with system-wide sales over $10.3 million, a 20.8 percent increase compared to the first half of last year.
In addition to year-over-year revenue growth, Big Frog’s first half summary report showed a record in every category including average store sales and pieces sold, with an increase in unit economic growth by 57.5 percent in the first half over the past six years. Building upon a solid base foundation, the company continues to grow the system in gross revenue, unit economics and profits. This upward trend has been consistent since Big Frog first began franchising in 2008, keeping Big Frog one of the top franchise opportunities in the market for 2016.
With trends looking extremely positive for the remainder of the year and having already added four locations in Q1 alone, the company plans to continue expansion with a total of 15 new franchise locations by end of 2016 and another 25 in 2017. Currently, the company has more than 65 store locations open across the United States and company executives see substantial growth in the Southwest and Northeast regions of the country for franchise expansion, including Arizona, Nevada, Texas, New York, New Jersey, Massachusetts and Florida.
“We’ve spent nearly a decade positioning the franchise and growing the brand based on quality garments and pristine customer service,” said Dr. Tina Bacon-DeFrece, president of Big Frog. “As we continue experiencing aggressive growth, we are consistently aiming to set the standard in the garment decorating market with our immaculate products, cutting-edge technologies and our great appreciation for our wonderful customers.”
In addition to setting franchise records in annual revenue and sales, Big Frog increased its national totals in nationwide customers and customers per store. Currently, nearly 80 percent of customers are split between repeat customers and referrals, with nearly 20 percent attributed to walk-ins. Compared to the first half of 2015, the total number of Big Frog customers has increased by 15.3 percent.
Big Frog combines creativity with cutting-edge technology and brings a personalized service to local markets. The unique design technology makes it a fast, individualized and convenient service that leaps beyond competition. The brand’s Direct to Garment (DTG) printing bonds the ink to the fabric’s molecules, allowing products to be washed in both hot and cold water and with color-safe bleach without risking damage of fading, cracking or peeling to the image.
As the $50 billion garment decorating industry continues to grow, Bacon-DeFrece believes that North America will be home to 300 Big Frog stores by 2020.
For more information about the company, to learn about franchise opportunities or to find your local Big Frog, visitwww.bigfrog.com.
Launched in 2008, Big Frog Custom T-Shirts & More® is a franchise concept specializing in custom decorated apparel with more than 65 locations nationwide. Big Frog looks to become the world leader in the $50 billion garment decorating industry and has received top industry awards including Franchise Business Review’s “Top 50” for franchisee satisfaction for the fifth year in a row. Each individually owned shop uses unique technology that brings imagination to life with endless design opportunities on T-shirts, sports shirts, tank tops, sweatshirts, hoodies, bandanas, onesies, dog clothes, jackets, mouse pads, sports gear, tote bags and more. For more information about Big Frog Custom T-Shirts & More and franchising opportunities visit www.bigfrog.com.
SOURCE Big Frog