August 26, 2016 // Franchising.com // Omaha, NE – On pace for consecutive record-breaking years of growth, Scooter’s Coffee is celebrating its 150-store milestone with its newest drive-thru locations in Omaha at 72nd and Military (4040 N 72nd Street) and in Marietta, GA (2943 Canton Road). The milestone came on the heels of a pivotal week, during which the company opened six stores across Iowa, Nebraska, Texas and Oklahoma. The two newest locations will host a grand opening celebration this week on Friday, August 26, with $1 medium drinks and special giveaways throughout the day.
“Just a short amount of time ago, this company was averaging five to six store openings a year. Opening six in just one week is a phenomenal example of how our infrastructure has evolved to support a very rapid pace of growth,” stated Rob Streett, President and Chief Operating Officer of Scooter’s Coffee. “We not only amplified our presence in Nebraska, Iowa and Georgia, but also opened our first-ever locations in the Tulsa, Oklahoma market and in the San Antonio metro area. Both markets have a tremendous amount of potential for our brand, and we’re already seeing impressive sales numbers to reflect this potential.”
Now open in 12 states, Scooter’s Coffee has signed agreements in three additional states throughout the country and will open 40 locations from coast to coast in 2016. Over the next few months, the company boasts a strong grand opening pipeline, which includes its first-ever location in the state of Arizona. In late July, the company opened its first of many forthcoming locations in Florida.
The Marietta location is owned by Jon and Deanna Erwin, owners of the existing location in Roswell, GA (550 W. Crossville Road), who plan to open several more stores in the Atlanta metro area over the next couple of years.
"We chose to franchise with Scooter’s Coffee because of two things: the amazing people and the impressive track record of the company,” stated Deanna. “It is rewarding to watch the brand grow and establish the same reputation in the Atlanta metro area.”
Despite an ambitious growth plan, the franchise has reinforced its mission to make a positive difference in customers’ lives with a new system-wide program called “Day of Giving.” Franchisees who want to impact their communities can select a local cause, schedule a festive day in which 100% of proceeds go to the organization and be reimbursed a percentage of net sales from the Franchise Support Center in Omaha.
“It is essential to remain true to our origins as we bring our brand to so many new markets,” stated Streett. “Our founders, Don and Linda Eckles, established us as the brand that cares: about our employees, customers, local communities and the people worldwide that provide us with our quality product. The Day of Giving initiative represents our promise to remain true to our brand’s core values.”
The Omaha location at 72nd and Military already has plans to participate in the program and will host a Day of Giving on Friday, October 7. 100% of net sales will be donated to the Hope Center for Kids.
“We’re extremely thankful to the Omaha area for making Scooter’s Coffee such a national success,” stated Tracy Bouwens of Freedom Enterprises, owner of 72nd and Military. “The Day of Giving provides us with the chance to profoundly impact the communities that have welcomed us with open arms. Hope Center for Kids is a pillar of the Omaha community, and I cannot wait for our Day of Giving in October!”
The Nebraska-based drive-thru coffee company, which roasts and packages all of its 100% shade-grown coffee at its Omaha headquarters, also bakes its hand-crafted pastries from scratch and handles the distribution of supplies to all stores. Scooter’s is in the midst of increasing its manufacturing and distribution center at headquarters to support the rapid pace of growth.
“It’s not uncommon to see businesses fall prey to the temptation of aggressive growth and become careless or reckless in expansion efforts,” said Todd Graeve, Chief Executive Officer of Scooter’s Coffee. “One of the many ways that we’re able to manage a robust pace is through constant evaluation of our organization and a proactive approach to the changes and additions needed to support a growing national footprint.”
Scooter’s plans to open 26 additional stores before the end of 2016. It has also recently added depth to its product profile, releasing a new line of Organic Hot and Iced Teas earlier this summer. Currently, Scooter’s is touting its new Cold Brew and Cream offering, which combines the company’s long-time favorite, slow-steeped cold brew, with 100% real cream and one of several innovative flavor options. The company will soon add gluten-free products to its extensive menu of hand-crafted pastries.
Founded in 1998 by Don and Linda Eckles in Bellevue, Nebraska, Scooter’s Coffee roasts only the finest coffee beans in the world at its headquarters in Omaha, Nebraska. Scooter's success over 18 years of history is simple: stay committed to the original business principles and company core values. The Scooter's mantra, often recited to franchisees, customers and employees is: "Amazing People, Amazing Drinks...Amazingly Fast!”™ It represents the company's business origins from 1998 and reflects a steady commitment to providing an unforgettable experience to loyal customers.
For more information, visit: scooterscoffee.com, facebook.com/scooterscoffee, or ownascooters.com
SOURCE Scooter’s Coffee