Chronic Tacos is Lighting It Up in 2016

Leading franchise celebrates Q4 openings with rapid expansion into 2017

November 08, 2016 // Franchising.com // ALISO VIEJO, Calif. – With new locations from the west coast to the east coast, Chronic Tacos is becoming a household name. Through the success of third generation recipes and its California roots, the brand has created a legacy of authenticity. In 2016, the California inspired Mexican grill store count grew by 50% and anticipates growing by the same margin in 2017.

“This growth came as a direct result of combining dedication to our roots, our guests’ appreciation for authentic food and the lifestyle we embody,” said Michael Mohammed, CEO and President of Chronic Tacos. “In Southern California, Chronic Tacos has a loyal following and we are excited to bring these same unique elements everywhere we go.”  

Following the 2016 announcement of The Year of the Taco, Chronic Tacos heard the constant drumbeat of demand for quality fast casual food. Customers can now anticipate The Taco Life nationwide and closer to home. 2016 will see openings in:

  • Palmdale, California
  • Tustin, California
  • San Marcos, California
  • Burbank, California
  • Rowland Heights, California
  • Clovis, California
  • Oceanside, California
  • Orange Beach, Alabama
  • Salt Lake City, Utah
  • Chapel Hill, North Carolina
  • Avon, Colorado
  • Las Vegas, Nevada
  • Phoenix, Arizona
  • Tacoma, Washington

The momentum continues into 2017 with further debuts in:

  • Pacific Beach, California
  • Barstow, California
  • Hillcrest, California
  • Bell Gardens, California
  • Sacramento, California
  • Herndon, California
  • Alberta, Canada
  • Birmingham, Alabama
  • Fort Collins, Colorado
  • Wake Forest, North Carolina
  • Raleigh, North Carolina
  • Fort Meyers, Florida
  • Tampa Bay, Florida
  • Spokane, Washington

Chronic Tacos anticipates additional development beyond the brick and mortar. The brand has unveiled its Nothing to Hide campaign featuring major shifts toward sustainability and clean eating. Each restaurant location will now include all natural proteins, non-GMO tortillas, eco-friendly paper products.  In addition the company has implemented a supply chain with full traceability on all ingredients.

For more information visit eatchronictacos.com.  Get involved! Follow Chronic Tacos on Twitter and on Instagram or become a fan on Facebook.

About Chronic Tacos

Chronic Tacos is a California-inspired Mexican grill that celebrates authenticity and the individuality of its customers. The fast-casual franchise is known for its fresh Mexican cuisine that is customized for each guest’s distinctive taste. Founded in 2002, the Aliso Viejo, California-based company has more than 40 locations operating across North America and is committed to serving only the highest quality ingredients and all-natural meats. Chronic Tacos offers traditional Mexican items such as tortas and tacos as well as burritos, tostada bowls and salads, including a breakfast menu all day. Customers can choose from vegetarian and gluten-free options, as well as carne asada (steak), pollo asado (chicken), carnitas (slow-cooked pork) and al pastor (spicy marinated pork). Seafood lovers can also order grilled, beer-battered or baja-style fish and shrimp. Each restaurant incorporates original art designs inspired by traditional “Day of The Dead” art, creating a unique experience at each location. For more information or to find the nearest Chronic Tacos, visit www.eatchronictacos.com.

SOURCE Chronic Tacos

Media Contact:

Matt Kovacs
Blaze Public Relations
(310) 395-5050
mkovacs@blazepr.com

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