ORLANDO, Fla. - January 17, 2017 - (BUSINESS WIRE) - Retro Fitness takes the 34th spot on Franchise Times’ 2017 Fast & Serious list of the smartest growing brands.
As an antidote to multiple other rankings that include too many one-year wonders, Franchise Times created a formula to identify fast-growing franchise systems that also have staying power. The proprietary 10-point formula includes percentage sales growth, percentage unit growth, dollar sales growth and numerical unit growth over the past three years. The database for the project is the publication’s Top 200+, its annual ranking of the largest franchise systems by revenue.
Retro Fitness opened 14 gyms and signed more than 20 new franchise agreements for new or emerging market development in 2016. With more than 150 locations operating in 16 states, the fast-growing, national low-cost high-value fitness franchise is on track to have 250 gyms open in the next two years. The franchise has been gaining popularity amongst a diverse group of franchise prospects and is increasingly attracting multi-unit franchisees to its system. In the past 20 months alone, 15 separate groups of multi-unit franchise owners have joined the franchise.
Driving the investor-friendly franchise’s growth are strong-unit economics, streamlined business operations and a focused, forward-thinking approach that continuously brings more value to franchisees and members.
“The fitness industry is one of the fastest growing segments and we have the right strategy in place to capture more of it and climb up the Fast and Serious list for years to come,” said Retro Fitness CEO and founder Eric Casaburi.
“We’re constantly thinking ahead, evolving and embracing new trends by creating a better, more cost-effective solution for those looking to achieve their health and fitness goals. This has been key to our success – we’re never content with our current focus, we’re constantly thinking 2-3 years ahead,” Casaburi said, referring to the new, results-driven fitness program the company introduced in 2016 called Retro Results powered by the New Exercise Order.
The multi-level personal training program launches network-wide this year, and provides a solution to members of all fitness levels and desired price points by offering three training tiers that incorporate technology that gamifies the workout experience. This program is expected to be a game changer for the brand, as it offers members a far more effective and affordable fitness regimen than boutique fitness studios.
By combining affordable membership options with a first-class gym experience and state of the art equipment associated with big-box clubs, the gyms attract inexperienced and seasoned exercisers of all ages. Meanwhile, ancillary offerings such as the Retro Blends Smoothie Bar, personal training, small group training, child care, group fitness, pro shop and tanning create additional revenue centers that maximize bottom line returns for franchise owners. Further, with the flexibility to open in 15,000 to 18,000 square-foot spaces, the gyms are designed to scale back on square footage without cutting back on services and staff. This results in lower costs for both owners and members, while still offering high-quality equipment and amenities.
View the complete rankings online at http://www.franchisetimes.com/January-2017/Jersey-Mikes-tops-this-years-Fast-Serious-list/.
Founded in 2004 by entrepreneur Eric Casaburi, Retro Fitness has evolved from a regional Northeast gym concept into a national fitness system with more than 150 gyms open in 16 states. Under Casaburi’s leadership, Retro Fitness is expanding its footprint with more than 100 gyms in its development pipeline and plans to have 250 gyms open in the next two years in new, major markets, such as Florida, Illinois, California, Maryland, Michigan, New York, North Carolina, Pennsylvania, Texas, Utah, Virginia, and Washington, D.C. Each Retro Fitness location is equipped with a full-service fitness center, including 60-100 pieces of equipment supplied by leading manufacturers. The burgeoning franchise has placed in the top 300 of Entrepreneur’s magazine’s prestigious Franchise 500 list for six consecutive years. For more information, please visit www.retrofitness.com, and to learn more about franchise opportunities visit www.retrofranchising.com.
SOURCE Retro Fitness
Fishman Public Relations
(847) 945-1300 ext. 225