January 19, 2017 // Franchising.com // Omaha, NE – Scooter’s Coffee was recently named a top franchise by Franchise Business Review in its 2017 Top Franchises Report.
Scooter’s Coffee is quickly approaching 200 locations in 15 states. It opened 33 new locations in 2016 and plans similar expansion in 2017. The company is in the midst of a robust grand opening pipeline. It recently opened its first location in Phoenix, Arizona, added a second location to the Atlanta, Georgia, metro area and also opened its second of many locations in the state of Florida. Other expanding markets include Iowa, Kansas, Texas and Missouri.
Franchise Business Review, a national franchise market research firm that performs independent surveys of franchisee satisfaction, provides the only rankings of franchises based solely on actual franchisee satisfaction and performance. Franchise Business Review publishes its rankings of top franchises in it’s annual Guide to Today’s Top Franchises, as well as in special reports throughout the year that name the top franchises in specific sectors.
Scooter’s Coffee was among 334 franchise brands, representing over 30,000 franchise owners, that participated in Franchise Business Review’s research, which was conducted between May 2015 and November 2016. Scooter’s Coffee franchisees were surveyed on 33 benchmark questions in the areas of financial opportunity, training and support, leadership, operations and product development, core values (e.g., honesty and integrity of franchisor), general satisfaction, and the franchisee community. An additional 16 questions asked franchisees about their market area, demographics, business lifestyle, overall enjoyment running their franchise, and role in the franchisee community.
“Without our franchisees’ dedication to the Scooter’s Coffee brand promise, we would not be able to enjoy the success and rapid growth that we have experienced for nearly 20 years,” stated Rob Streett, President and Chief Operating Officer of Scooter’s Coffee. “We are extremely humbled and honored that our franchise community rated us so highly, amongst all of the impressive companies in the 2017 Top Franchises Report. We have worked hard to foster a true partnership with each and every one of our franchisees, and this esteemed award just validates that our efforts are paying off.”
“Franchises that survey their franchisees realize that transparency and openness contributes to a trusting relationship,” says Eric Stites, CEO of Franchise Business Review. “Franchisee satisfaction ratings show you whether or not a franchise opportunity is really as good as it appears and fits your values and vision by providing insight into a system’s culture, training, leadership, financial outlook, franchisee community, and much more.”
About Franchise Business Review:
Franchise Business Review (FBR) is the only independent market research firm that specializes in benchmarking franchisee satisfaction based exclusively on ratings and reviews from franchise owners. FBR publishes free and unbiased franchisee satisfaction research reports throughout the year online at http://www.FranchiseBusinessReview.com.
Founded in 1998 by Don and Linda Eckles in Bellevue, Nebraska, Scooter’s Coffee roasts only the finest coffee beans in the world at its headquarters in Omaha, Nebraska. Scooter's success over 18 years of history is simple: stay committed to the original business principles and company core values. The Scooter's mantra, often recited to franchisees, customers and employees is: "Amazing People, Amazing Drinks...Amazingly Fast!”™ It represents the company's business origins from 1998 and reflects a steady commitment to providing an unforgettable experience to loyal customers.
For more information, visit scooterscoffee.com,facebook.com/scooterscoffee, or ownascooters.com.
SOURCE Scooter’s Coffee
Director of Marketing and Communications
Franchise Business Review