House Celebrates Record Year of Franchise Growth
Iconic Neighborhood Diner Concept Celebrates Largest Number of New Signed Franchise Agreements in 15 Years
July 12, 2017 // Franchising.com // ATLANTA - Huddle House, the nation’s most iconic neighborhood diner known for its Southern hospitality and big portions at fair prices, announced today a record year of franchising success in fiscal year 2017.
Celebrating a record year of franchise expansion, the fast-growing all-day breakfast concept added 36 new locations to the map, finishing its fiscal year at 401 locations open or in development and proving it to be the most remarkable year of franchise growth the brand has seen in 15 years. Development included entry into new markets across 14 states, including the brand’s first Maryland location and additional growth in New Jersey, where Huddle House currently has one store open and five more in development.
Perhaps most notable to the brand’s growth, however, is that more than one-third of the 36 new franchise agreements were signed by current Huddle House franchise partners, a true testament to the current success of its franchisees and their belief in the future of the Huddle House brand.
“The past year has been an incredible milestone for Huddle House,” said Christina Chambers, senior vice president of franchise development at Huddle House. “We’ve proven ourselves to be a winning concept on several levels - for our guests, the communities we serve and our franchise partners. This was a record-breaking year for our brand and we look forward to continuing that pace in the year to come as we welcome more entrepreneurs and communities into the Huddle House family.”
The full-service brand attributes its record year of franchise growth to Huddle House’s strong franchisor-franchisee relationship, a new real estate department with full site selection support, upgraded store design driving higher sales, and in-house supply distribution model that supports favorable unit-level economics for each of the locations. In addition, Huddle House credits its multi-unit owners for helping the brand to achieve record growth, with eight multi-unit owners signing additional agreements in fiscal year 2017 to open 22 more locations.
“The growth achieved this year has allowed us to further expand our franchise opportunity into new markets in the Northeast and Midwest and continue to build on our legacy Southeastern footprint,” added Chambers. “We’re eager to keep up the momentum and create more opportunities for both current and new franchise partners, including incentives for store redesigns and multi-unit investment.”
On track for another record-breaking fiscal year, Huddle House will continue to seek out qualified single-unit and multi-unit investors in a range of market sizes, including suburban areas, small towns, travel centers and convenience sites. The brand will also continue its “Evolution” redesign initiative, a model which outperforms the previous store design by a staggering 31.5 percent higher sales. The brand already remodeled 53 percent of its stores, and is on track to revamp 63 percent of current stores by the end of calendar year 2017.
To learn more about Huddle House, visit huddlehouse.com.
For more information on the Huddle House franchise opportunity, visit huddlehousefranchising.com or call 800-640-7125.
About Huddle House
Committed to serving “Any Meal, Any Time,” Huddle House restaurants have become icons in the communities they serve throughout the country. The core values on which the brand was founded - serving freshly prepared, quality home-style food in a warm, friendly environment that brings the community together - are as true today as they were when it was founded 52 years ago. Today, the brand has 401 locations open and in development.
To learn more about Huddle House franchise opportunities, visit huddlehousefranchising.com and for more information about the brand, visit the company website at huddlehouse.com.
Media Contact:
Mackenzie Coopman
Account Lead
All Points Pr
O: 847-897-7486
E: mcoopman@allpointspr.com
SOURCE Huddle House
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