Del Taco Continues Strategic Growth In Atlanta With Three New Stores Opening By End Of Year
Leading Mexican chain expands its footprint throughout Georgia, with store count totaling 13
December 20, 2018 // Franchising.com // Lake Forest, CA - Del Taco Restaurants, Inc. (NASDAQ: TACO), the nation’s second leading Mexican quick service restaurant* (MQSR), today announced plans to open three new restaurants throughout the greater Atlanta area by the end of the year, with additional Georgia restaurants expected to open in 2019.
In its fourth quarter alone, Del Taco has worked diligently to open the following five Atlanta restaurants, increasing its restaurant count from eight to 13 restaurants across the state.
- 4525 Jimmy Lee Smith Parkway, Hiram (now open)
- 9552 Highway 5, Douglasville (now open)
- 850 Mansell Road, Roswell (coming soon)
- 1198 Dawsonville Highway NW, Gainesville (coming soon)
- 242 E. Highway 53, Calhoun (coming soon)
“Del Taco has built a loyal following in the Atlanta community over the years by offering an unbeatable combination of fresh food, served fast and at a tremendous value,” said Barry Westrum, Del Taco’s Chief Marketing Officer. “Whether our guests are craving The Del Taco - our namesake made with seasoned beef and hand-grated cheddar cheese - or our new Epic Triple Meat Burrito - loaded with fresh grilled carne asada steak, fresh grilled chicken and crispy bacon - we enjoy serving our fans, and look forward to opening even more restaurants throughout Georgia in 2019.”
With more than 560 locations across 14 states, Del Taco is committed to offering its guests a unique variety of Mexican favorites prepared fresh in every restaurant's working kitchen. Del Taco’s meals are prepared to order with quality ingredients like fresh grilled chicken and carne asada steak, hand-sliced avocado, hand-grated cheddar cheese, slow-cooked beans made from scratch, and creamy Queso Blanco. The company also delivers an unparalleled value with its Buck and Under Menu, featuring a wide variety of tacos, burritos, quesadillas, beverages and more, starting at just 69 cents.**
With strategic plans to continue expanding within the state, Del Taco expects to open additional restaurants in Riverdale, Fayetteville, Conyers and Loganville in 2019.
*By number of units
** Price and participation may vary
About Del Taco Restaurants, Inc.
Del Taco (NASDAQ: TACO) offers a unique variety of both Mexican and American favorites such as burritos and fries, prepared fresh in every restaurant's working kitchen with the value and convenience of a drive-thru. Del Taco's menu items taste better because they are made with quality ingredients like fresh grilled chicken and carne asada steak, hand-sliced avocado, hand-grated cheddar cheese, slow-cooked beans made from scratch, and creamy Queso Blanco. The brand's campaign, Celebrating the Hardest Working Hands in Fast Food, further communicates Del Taco's commitment to restaurant-level team members that provide guests with the best quality and value for their money through cooking, chopping, shredding and grilling menu items from scratch. Founded in 1964, today Del Taco serves more than three million guests each week at its more than 560 restaurants across 14 states. For more information, visit www.deltaco.com.
Media Relations for Del Taco
SOURCE Del Taco Restaurants, Inc.
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