BODYBAR Pilates Raises a Toast to Its 2021 Growth

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Reformer Pilates Fitness Concept Reflects on Quarters One and Two of 2021

June 29, 2021 // Franchising.com // DALLAS - BODYBAR Pilates (BODYBAR) is saying “cheers” to the first six months of 2021 as the brand reflects on its extensive growth.

So far in 2021, the Reformer Pilates studio concept that has become a health and wellness hit in the DFW Metroplex has opened two new studios in Keller, Texas and Alpharetta, Georgia. The Alpharetta location marks the brand’s first studio in Georgia. Furthering the development of the concept’s expansion are multiple signed agreement deals to expand into additional markets across the U.S. including Atlanta, Georgia; Boston, Massachusetts, Farmington, Utah; Frisco, Texas; Kansas City, Kansas; Lakewood Ranch, Florida; and Prosper,Texas.

“The beginning of the year was still a time of uncertainty for everyone, but we took it as an opportunity to hit the ground running, putting our foot on the gas of BODYBAR’s franchise growth strategy,” said Matt McCollum, CEO of BODYBAR Pilates. “With two new studios opened and several more in the pipeline, we’re eager to keep up the momentum through the end of the year.”

Blending a focus on strength, toning and modern movement with a welcoming, environment, BODYBAR creates a Pilates experience unlike any other. Using core Pilates principals, each 40 to 50-minute BODYBAR Pilates class is designed to provide a full-body workout that is high-intensity, low-impact and perfect for increasing flexibility, muscle strength, posture and boosting overall health. Whether a member is a 70-year-old wellness guru or a 25-year-old who is just getting started, the BODYBAR workout can be customized to meet everyone’s personal fitness goals.

“The BODYBAR movement is one we’re proud to lead, and we’re ecstatic about the results we’ve seen thus far,” continued McCollum. “Kamille and I have full faith that this brand is truly transforming bodies - and lives - across the United States. Now is the perfect time to get in on the ground floor of a booming fitness concept, and we look forward to finding more franchise partners who share our passion for BODYBAR.”

SOURCE BODYBAR Pilates

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