SONIC Drive-In Brings Iconic Flavors to Retail with Launch of New Singles-To-Go Drink Mixes
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SONIC Drive-In Brings Iconic Flavors to Retail with Launch of New Singles-To-Go Drink Mixes

October 14, 2021 // Franchising.com // SONIC® Drive-In is debuting SONIC Drink Mix Singles-To-Go in its wildly popular Cherry Limeade, Ocean Water®, and Strawberry Lemonade flavors. The introduction of the new drink mixes is SONIC’s latest innovation to offer fans access to the iconic flavors they love when they’re unable to visit one of the brand’s more than 3,500 Drive-In locations.

Each box of zero sugar, low-calorie drink mixes feature six easy-to-use stick packs that can be mixed into a standard, 16.9-ounce-size water bottle, making them perfect for on-the-go moments. Whether traveling, relaxing at the beach, or out at the park with family and friends, SONIC will now be there to refresh fans anytime, anywhere.

“We’re always striving to give our guests new opportunities to enjoy our iconic flavors in new and exciting ways. The new Singles-To-Go Drink Mixes are the perfect way to meet the needs of thirsty SONIC fans wherever life takes them,” said Lori Abou Habib, chief marketing officer for SONIC.

The drink mixes will be available at HEB and select Walmart locations starting this fall, and at all Dollar General locations in February 2022.  Additional retailers will be announced soon. The Jel Sert Company, makers of SONIC gelatin, pudding mixes, and shelf-stable freezer bars, will manufacture the new drink mixes. The partnership was brokered by SONIC’s licensing agency, Brand Central.

About SONIC Drive-In

SONIC, America's Drive-In is the nation's largest drive-in restaurant chain serving more than 3 million customers every day. Nearly 90 percent of SONIC's 3,500 drive-in locations are owned and operated by local business men and women. Over more than 60 years, SONIC has delighted guests with signature menu items, more than 1.3 million drink combinations and friendly service by iconic Carhops.

SOURCE Inspire Brands

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