Beat the Heat with Baskin-Robbins - New Flavor of the Month and Summer-Inspired Ice Cream Cakes
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Beat the Heat with Baskin-Robbins - New Flavor of the Month and Summer-Inspired Ice Cream Cakes

June 02, 2022 // Franchising.com // You didn’t forget the sunscreen AND you remembered to reapply? Bought that new grill you’ve been daydreaming about? At Baskin-Robbins, we’re celebrating all the sweet signs of summer with our new June Flavor of the Month, Grilled Peaches ‘n Cream. Perfectly complemented by a backyard grill out, our new flavor features classic Vanilla flavored Ice Cream paired with rich Grilled flavored Peaches and a tasty Cinnamon Sugar Swirl. Our new June Flavor of the Month is a vibrant combination of flavors that’s perfect for beating the summer heat.

Grilled Peaches ‘n Cream is a flavor that international markets were able to enjoy in 2021, and we couldn’t wait to roll it out in the U.S. just in time for summer. When developing the flavor, the International Research and Development team incorporated a special grilled flavoring to provide the mouthwatering experience of tasting grilled peaches. The creamy Vanilla flavored Ice Cream was chosen as the base to serve as a sweet and subtle background flavor that nicely balances the Grilled flavored Peaches. This delicious scoop is tied together with a Cinnamon Sugar Swirl, giving peachy, cinnamon sugar goodness in every pink spoonful.

You can also enjoy Grilled Peaches ‘n Cream blended into a creamy milkshake, as a Fresh Pack, or treat your friends and family by enjoying it alongside our summer-inspired Ice Cream Cakes including The Grillmaster Cake and The Cold One Cake.

Ring in grilling season with our new Grillmaster Cake. Enjoy a gooey fudge base adorned with briquettes made of chopped OREO®* cookie pieces, tricolored frosting “flames,” as well as buttercream “burgers and hot dogs.” This new iconic summer cake was designed to emulate the experience of cooking hotdogs and burgers on a charcoal grill. Whether you’re bringing dessert to the barbecue or savoring the summer heat, the cake comes in a variety of sizes for any celebration. The new Grillmaster Cake is also the perfect way to celebrate the self-proclaimed “King of the Grill” this Father’s Day. Its show-stopping design is sure to get the whole family talking and can be customized with dad’s favorite ice cream and cake flavor.

What pairs better with grilling than a nice cold one? Whether you’re celebrating Father’s Day with a few extra dad jokes or heading to a barbecue, no summer celebration is complete without The Cold One Cake. Our returning The Cold One Cake is made with our chocolate roll cake and ice cream. With an iconic design, this show-stopping cake is sure to get everyone talking. Make it the star of your next summer block party or cool down with The Cold One Cake this Father’s Day. Whichever cake you choose to pre-order, we have your summer celebrations covered at Baskin-Robbins.

To make your summer even sweeter, you can also receive $5 off your ice cream cake purchase of $35 or more when you preorder online with the code GRILLMASTER or show the mobile app coupon at your local shop during checkout from June 1-15, 2022**.

Beating the summer heat with our new Flavor of the Month? Celebrating Father’s Day with a Grillmaster Cake or The Cold One Cake? Show us your sweet celebrations and tag us on Instagram, TikTok, Twitter, and Facebook.

To stay up to date on all things Baskin-Robbins, sign up for our email news alerts at news.baskinrobbins.com/alerts.

*OREO is a trademark of Mondelez International group, used under license.

** Offer valid at participating U.S. Baskin-Robbins locations. Expires 6/15/22. Single-use coupon. Coupon must be presented inside the BR Mobile App and scanned at the time of purchase. Coupon cannot be used multiple times during a single transaction. May not be combined with any other coupon, discount or promotion. Limit one coupon, per device, per visit. No substitutions allowed. Void if reproduced, copied, transferred, distributed, purchased, traded or sold and where prohibited or restricted by law. ©2022 BR IP Holder LLC.

SOURCE Baskin-Robbins

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