Slim Chickens Signs 14-Unit Agreement to Expand in the Portland DMA and South Washington
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Slim Chickens Signs 14-Unit Agreement to Expand in the Portland DMA and South Washington

Seasoned Multi-Unit Operator Expands Portfolio with the Leader in the Better-Chicken Segment

September 14, 2022 // Franchising.com // PORTLAND, Ore. - Slim Chickens, a leading fast casual franchise which features dine-in and drive-through options in the better-chicken segment, announced today it has inked a deal to bring restaurants to the Portland DMA and South Washington. Seasoned multi-unit restaurant operator Ayaz Virji is at the helm of the brand’s expansion.

Virji’s journey with entrepreneurship started young - at age 12, he played a vital role in supporting and managing his family business. He then went on to work at various Burger King restaurants prior to attending Burger King University to own his very own location. Virji now owns and operates five Burger Kings, with four more in development. Within the system, he was recognized as a top operator and currently is the President of the Burger King Franchise Association. His vast experience with such a large franchise organization allows Virji to be an ideal operator within the Slim Chickens franchise system.

“I’ve had my eyes set on entrepreneurship ever since I was a kid. After helping out at my parents at our family liquor store to working my way up through the Burger King system, I am eager to continue expanding my expertise and portfolio with leading concepts, and Slims is just that,” said Virji. “When I found Slim Chickens, I was immediately hooked by the food - it’s second to none in the chicken segment. The executive team welcomed me with open arms, and I just knew that this was the perfect concept for me. I can’t wait for my future with Slims and making an impact in all of the communities my restaurants will serve.”

The brand has opened more than 180 locations across the United States and the United Kingdom. With over 900 locations in development, Slim Chickens momentum shows no signs of slowing down.

“We could not be more enthusiastic about partnering with Ayaz – his experience within such a large franchise system is phenomenal and proves his restaurant industry expertise,” said Jackie Lobdell, vice president of franchise development at Slim Chickens. “Ayaz’s understanding of the Portland and Washington restaurant scene will surely make his locations a hit. There are many more Slims to come, and we are excited to welcome new Slimthusiasts in to experience our great food and Southern hospitality!”

The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the industry by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items. Fans also resonate with the southern contemporary look and feel and open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.

The Slim Chickens franchise opportunity differentiates itself with prime markets available for multi-unit development, a passionate leadership team and world-class franchisee support system. As Slim Chickens expands, it is awarding franchise opportunities to qualified, experienced and passionate multi-unit groups looking to add a dynamic segment to their portfolio.

For more information on the Slim Chickens franchise opportunity, visit slimchickensfranchise.com.

For more information on Slim Chickens, visit slimchickens.com.

About Slim Chickens

Slim Chickens, a leading fast casual franchise which features dine-in and drive-through in the better-chicken segment, opened in 2003 in Fayetteville, Arkansas. Offering high-quality food with a focus on fresh, delicious ingredients, the brand prides itself on its southern flair and commitment to hospitality, all in a fast-casual setting. Food is cooked to order, and the differentiated menu features chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items, alongside 17 house-made dipping sauces.

Today, there are more than 180 Slim Chickens locations open and 900 restaurants in development. The brand, which recently launched a strategic multi-unit franchise growth initiative to reach 600 units in 10 years, is targeting qualified and experienced multi-unit groups to develop in dynamic markets across the country.

For more information on the Slim Chickens franchise opportunity, visit slimchickensfranchise.com.

SOURCE Slim Chickens

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Media Contact:

Paige Ward
All Points PR
Cell: 224-545-2624
pward@allpointspr.com

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