Smalls Sliders® Officially Enters the West Coast with 22-Can Agreement in Phoenix
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Smalls Sliders® Officially Enters the West Coast with 22-Can Agreement in Phoenix

Innovative Cheeseburger Slider Brand Signs Agreement to Enter Arizona Alongside Purple Square Management Co.

February 20, 2024 // // PHOENIX - Smalls Sliders, the industry-disrupting cheeseburger slider brand, has signed its largest multi-unit agreement with existing franchisee Purple Square Management (PSM). The 22-Can agreement marks another significant milestone for the brand with its entrance into Arizona and officially expanding to the West Coast.

Founded in 2006 by Vik & Sanjay Patel, PSM operates more than 250 franchise locations across the country. This newest deal for Phoenix is the third agreement the prominent organization has signed with Smalls Sliders, having previously signed to develop 9 Cans in Tampa and 6 Cans in Atlanta.

“The growth of Smalls Sliders has reached incomparable new heights in such a short period, and we knew we wanted to be part of this momentum in a big way,” said Vik Patel, CEO of PSM. “We have always said that Smalls Sliders is a unique concept unlike anything out there and it has continued to validate that over the past year. We are honored to be a part of this team and officially kickstart its West Coast expansion.”

The group aims to open the first Phoenix market Can in mid 2025, with the remaining locations to follow shortly after. PSM is actively exploring potential development site opportunities in the Phoenix, Mesa, Scottsdale, Chandler, Glendale, Peoria, Surprise, Tempe areas.

“It's exciting to be able to announce additional growth that goes beyond our Southeast territories and into the West Coast, especially with an existing and established franchisee like PSM,” said Maria Rivera, CEO of Smalls Sliders. “The West Coast offers room for tremendous opportunity and primes our brand to expand our loyal fanbase throughout both coasts. Vik and his team are incredible franchisees and have proven to be an asset to our continued growth efforts across the country.”

Smalls Sliders opened its first signature ‘Smorange™’ colored Can in 2019. Since its inception, Smalls Sliders has disrupted the QSR industry with its stacked leadership team and robust development pipeline, furthering its rapid growth trajectory with more than 180 Cans open or under development. The brand continues to garner high-level industry recognition, with Nation’s Restaurant News featuring Smalls Sliders in its “Breakout Brands of 2023”, and QSR Magazine ranking the brand in its annual QSR 50 Contenders list. Other accolades include ranking on Entrepreneur magazine’s “Top New & Emerging Franchises” list in 2023.

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About Smalls Sliders

Smalls Sliders is one of the fastest-growing brands in the restaurant industry, specializing exclusively in fresh, cooked-to-order cheeseburger sliders that are small in size but big in taste. Equipped with a streamlined drive-thru, walk-up window and unique modular buildout, the Atlanta-based brand is headed towards nationwide growth with locations opening across the Southeast, Southwest, Midwest, and West Coast. These expansion plans are spearheaded by Smalls Sliders’ stacked leadership team, each bringing numerous decades of restaurant experience to the table. Smalls Sliders is the brainchild of restaurateur visionary Brandon Landry and is backed by industry veterans, 10 Point Capital, and former NFL star Drew Brees, as investors. For more information on how Smalls Sliders is the biggest thing to happen to burgers since buns, visit

SOURCE Smalls Sliders


Media Contact:

Rachel Padgett
All Points PR

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