MOOYAH Burgers, Fries and Shakes Named in Fast Casual’ “Top 100 Movers & Shakers”

By: MOOYAH Burgers & Fries | 6 Shares 986 Reads

Best Tasting Burger Brand Ranked Amongst Other Industry-Leaders and Pioneers

June 04, 2024 // Franchising.com // PLANO, Texas - MOOYAH Burgers, Fries & Shakes (MOOYAH) the sizzling hot, best burger brand, announced today that it has been named to the 2024 Fast Casual “Top 100 Movers and Shakers” list. MOOYAH’s inclusion alongside 100 other brands was announced this week at the Fast Casual “Top 100 Movers & Shakers” awards gala in Chicago, distinguishing MOOYAH as a top burger brand amongst the crowd.

Since its establishment in 2007, MOOYAH has prioritized excellence by using high-quality ingredients such as 100% Certified Angus Beef® brand, all-natural turkey, and plant-based veggie burgers. The brand had half of its U.S. locations achieve one million dollars in sales this past year, marking a solid increase from 2022. MOOYAH's steady growth, sales success and commitment to culinary excellence alongside the brand's achievements not only reflect its impact on the fast-casual restaurant industry but also highlight its continuous efforts to drive innovation, enhance guest experiences and foster long-term earning potential for its franchisees.

“With our enduring brand, high guest satisfaction, well-established systems, seasoned leadership, healthy unit economics and an enticing, fully customizable menu that is celebrated for its quality and unmatched flavor, MOOYAH represents the full package sought by experienced restaurant franchise operators,” said Doug Willmarth, President of MOOYAH Burgers, Fries & Shakes. “The energy that this team is putting into growing the brand in a way that is sustainable and scalable for our franchisees shows in the results we achieved this past year. It’s an honor to be recognized by Fast Casual and we look forward to building upon this momentum for the remainder of the year.”

In 2023, MOOYAH exemplified the three key attributes judges were most attuned to in their assessments of more than 1,000 fast-casual concepts: innovation, nimbleness, and creativity. The brand ranked alongside the industry’s most influential concepts and executives who are all shaping the future of fast-casual restaurants.

For nearly 20 years, Fast Casual has provided its annual “Top 100 Movers and Shakers” ranking in acknowledgment of the nation’s most innovative, creative and successful restaurant brands and leaders. To earn a place on the prestigious list, thousands of submissions are reviewed by a panel of judges who select 75 brands and 25 executives for recognition.

With close to 90 locations open and dozens more in the development pipeline, MOOYAH has mastered the art of burger customization. The brand’s high-quality ingredients, which include Certified Angus Beef® that is smashed, seared and seasoned to perfection, fresh cut daily veggies, baked in-house signature buns, hand-cut fries and real ice cream shakes, serve as key differentiators that make MOOYAH the best-tasting burger in the fast-casual restaurant category.

Ideal franchisee candidates have existing restaurant franchise operations with one to 20 units in their portfolios. Similarly, the qualities and qualifications sought include a strong entrepreneurial spirit, close community connections and strong liquidity.

To learn more about available franchise opportunities, visit mooyahfranchise.com.

About MOOYAH Burgers, Fries & Shakes

MOOYAH Burgers, Fries & Shakes is where “serious” and “fun” are one with the bun. The ridiculicious, fast-casual “best burger” concept is committed to providing the best tasting burger experience possible by specializing in the taste trifecta – mouthwatering made-to-order burgers, hand-cut French fries and real ice cream shakes. Founded in 2007, MOOYAH is obsessed with quality, serving fresh, never-frozen 100% Certified Angus Beef® brand burgers, all-natural turkey burgers and plant-based vegan burgers. MOOYAH’s signature buns are baked in-house daily, and guests can choose from five real cheeses, bacon, avocado and 17 free sauces and toppings made from garden-fresh veggies. MOOYAH also hand-spins 100% real ice cream shakes and offers eight flavors including vanilla, Hershey’s chocolate, Reese’s, Oreo and more. MOOYAH serves guests through dine-in, online ordering, delivery and carryout, as well as its loyalty app. For more information, visit MOOYAH.com or follow MOOYAH on Facebook, X, Instagram, and TikTok.

SOURCE MOOYAH Burgers, Fries & Shakes

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