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Pvolve to Open First Studio in Louisville

By: Pvolve |  1 Shares     351 Reads

November 08, 2024 // Franchising.com // LOUISVILLE – Pvolve has announced a new studio signing in the Louisville, Kentucky, area with local couple Karsen and Clay Thornton. 

Karsen brings a strong foundation in finance and business to Pvolve Louisville, with experience spanning accounting, mergers and acquisitions, business brokerage, and business valuation. In her current role, she advises local and regional businesses on various financial matters, from value enhancement to projection of future growth. This blend of business acumen, strategic insight, and a passion for fitness gives Karsen a solid foundation to lead Pvolve Louisville. Since immersing herself in the Louisville fitness world in 2021, she has been passionate about combining her commitment to health with her business expertise to benefit the local fitness community.

Clay shares Karsen's enthusiasm for fitness. Together, they are excited to introduce this innovative approach to a city known for its vibrant fitness culture. They believe Pvolve will provide a refreshing alternative for residents looking to enhance their workout routines. They are committed to leveraging their business expertise and passion for health to make a positive impact in Louisville.

“Pvolve’s approach to fitness aligns perfectly with our vision for promoting health and wellness in our community,” the Thorntons shared. “We recognized a need for a program that enhances physical strength and supports overall well-being. Bringing Pvolve to Louisville allows us to offer a fitness solution that empowers individuals to reach their goals safely and effectively. If there’s one message we want to convey, it’s that Pvolve is all about ‘moving better, feeling stronger,’ and we can’t wait to help our community experience that transformation.”

“We couldn’t be happier to welcome Karsen and Clay Thornton as franchise partners,” said Cartwright. “Their business backgrounds and genuine passion for health and fitness make them the perfect fit.”

Recently, the brand made headlines with the launch of its latest campaign featuring Jennifer Aniston and Pvolve’s patented fitness equipment. The campaign showcases powerful images of Aniston at her strongest, conveying that individuals of any age can tap into their potential for greater strength than they ever imagined.

Conceptualized by Aniston herself, the campaign aims to inspire people to recognize that everyone can experience newfound strength regardless of age or fitness level. For her, movement and strength are vital components of her life, and she is committed to thriving for the long term.

SOURCE Pvolve

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