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Starbird Expands to Washington with New Franchise Agreement

By: Starbird |  1 Shares     359 Reads

December 10, 2024 // Franchising.com // San Francisco – Starbird is partnering with Mehta Investment Group to bring 17 new locations to Washington state. The expansion includes 15 locations in the Seattle area and two in Spokane, with plans to open the first locations in 2025. This announcement comes on the heels of Starbird’s inaugural franchise development agreement with Whiplash Holdings to bring seven locations to Denver, marking the brand’s first expansion outside of California.

Led by Vin Mehta and his son Rohit, Mehta Investment Group is a family-owned enterprise with a track record of success across a variety of industries. With decades of experience in business and operations, Vin will oversee the strategic direction of the partnership, while Rohit will manage daily operations and build Starbird’s footprint in Washington. Together, they bring a dynamic approach to growing the brand and fostering connections with local communities.

“Starbird stood out to us because of its offerings and commitment to redefining fast food,” said Vin Mehta, principal of Mehta Investment Group. “We’re excited to introduce Starbird to Washington and share its chef-crafted menu and elevated guest experience with the communities we serve.”

Known for its chef-driven innovation and feel-good crispy chicken, Starbird delivers NAE (no antibiotics ever), fresh, never frozen chicken, hand-breaded in a proprietary gluten-free flour blend, complemented by nine house-made dipping sauces. 

“Starbird’s chef-driven fast food resonates with today’s consumers,” said Aaron Noveshen, founder and CEO of Starbird. “Vin and Rohit Mehta bring a powerful combination of operational expertise and a genuine passion for community engagement. We’re confident they’ll establish Starbird as a beloved brand in Washington and help us continue setting a new standard in fast food.

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