Big Blue Swim School Opens 50th Location, Accelerates Mission to Teach Children Life Saving Skills

October 16, 2025 // Franchising.com // CHICAGO – Big Blue Swim School announced the opening of its 50th location in Katy, Texas. This milestone represents the brand’s expansion, while also illustrating the impact of its mission to show kids they can do anything by unlocking their full potential in the water.  

This milestone reinforces Big Blue’s purpose – to provide more than swim lessons and create big moments that families carry with them long after they leave the pool.

"Reaching our 50th location is more than a number; it is a testament to our business model, our franchise owners, and the strength of our brand’s purpose," said Brandon Bean, CEO of Big Blue Swim School. "Our growth is fueled by our incredible franchisees who share our mission, and we see this milestone as just the beginning of Big Blue's national footprint."

With a proprietary curriculum developed by professional swimmers, a tech-enabled mobile app for parents, and state-of-the-art facilities, Big Blue offers a highly differentiated swim school experience. 

"From the very beginning, Big Blue has been about more than just swim lessons. Our mission is about creating big moments in children's lives, while also building a sustainable business model for our franchisees," said Chris DeJong, Founder and President of Big Blue Swim School. "This new Texas location demonstrates how our approach resonates with both families and entrepreneurs, and we are excited to continue this momentum across the country."

SOURCE Big Blue Swim School

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