Checkers & Rally's One Of The Strongest Growth Opportunities In Franchising
This has been a banner year for Checkers & Rally's growth, and the year is barely half over.
The Tampa-based drive-thru burger brand known for its "Crazy Good Food," exceptional value, and people-first attitude, has been on fire as a valuable growth vehicle for multi-unit franchisees and investors over the past few years. In fact, the brand has seen multi-unit franchisees open more than 100 new locations during the past two-and-a-half years. Over 50 locations are expected to open by year's end, as the brand counts down to its 1,000th location.
The rapid growth has been the result of not only a proven brand with great food, but strong unit economics, its 2 to 1 sales to investment ratio that allows franchisees to build and open units with significant less development time (6 to 12 months) and at lower cost than its competitors, and a forward-thinking leadership team that provides franchisees with marketing, training, technology, and innovation solutions they can't get anywhere else. And there's an ongoing focus on continually improving.
"Checkers & Rally's allows multi-unit franchisees to expand and scale not only because of an affordable investment opportunity that gets strong returns, but also as a brand that is always pushing the needle to develop tools, strategies, and solutions that help our franchisees be successful," says Ursula Lane, the brand's director of franchise recruitment.
This year alone, the brand has introduced a revolutionary delivery platform that brought together five national delivery services - Uber Eats, DoorDash, Postmates, Grubhub, and Amazon Restaurants - together under a single, seamless point-of-sale (POS) system in their restaurants.
The brand's modular restaurant requires less space and goes up more quickly. The modular restaurants are constructed off site and shipped to the location, which allows for more timely openings and minimal delays. The modular units are built to withstand Category 4 hurricane winds in coastal areas and to meet all seismic requirements in earthquake prone areas.
New Chief Marketing Officer, Dwayne Chambers, and Chief Information Officer, Minh Le, were hired this summer to catapult the brand's product and technological innovations. Chambers brings his experience of strategic brand-building that drives growth while Le has a proven track record of building and executing IT strategies. Both executives are foodservice veterans who have worked for major restaurant chains and they are experienced at developing high-performing teams that deliver successful results.
Checkers & Rally's efforts to create a brand with strong ROI hasn't gone unnoticed in the franchising industry. The brand has been racking up prestigious awards including: Ranking #88 on Entrepreneur's 2019 Franchise 500, Top Food and Beverage Franchise by Franchise Business Review, 2016, 2017, & 2018 Best Franchise Deal and "Best Drive-Thru in America" by QSR Magazine, the "Hot! Again" award from Nation's Restaurant News, and "#1 Most Craveable Fries" by Restaurant Business.
Multi-unit franchisees in the Checkers & Rally's system can leverage a proven brand and strong unit economics, and innovation to grow more quickly and make more money.
That's why now is the time to consider becoming a Checkers & Rally's franchisee as the brand continues offering a great investment opportunity to the right franchisees. The brand's dedication to quality, efficiency, technology, and a high rate of return for its franchisees helps give it an edge, and continues to set the brand apart from the competition.
For more information about franchise opportunities with Checkers & Rally's, please visit www.checkersfranchising.com.
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