Liberty Tax Operators Prove the System Works by Continuing to Add Units
Tax preparation and financial services is one of the fastest-growing sectors in the country. And Liberty Tax, with more than 2,700 locations serving approximately 1.6 million consumers and small business clients in the U.S. and Canada, is one of the leading companies in the space. The company has single-handedly transformed what was once a seasonal, tax-only business model, to one that offers a steady year-round range of services such as loans, bookkeeping, credit repair, and tax debt resolution.
The proven business model has attracted sophisticated and savvy franchisees across the country who are adding not just a single Liberty Tax unit to their portfolio, but several locations, quickly becoming multi-unit operators with the brand. Just consider these numbers, 41% of Liberty Tax franchisees own more than one location; and 69% of Liberty Tax locations are owned by multi-unit franchisees. So why is multi-unit franchising so popular with Liberty Tax owners?
“Franchisees join our brand because we offer focused and effective marketing, soup to nuts training, state-of-the-art technology and software, and a corporate team that is always accessible,” says Liberty Tax VP of Development Brian Ashcraft. “They grow with us and add units because they see how well this system works.”
Liberty Tax is a great growth tool for franchisees for many reasons. One such way is how the brand offers its franchisees consistent revenue opportunities with its year-round stable of products and services. There are revenue opportunities outside just the tax season with services including consumer lending, credit repair, bookkeeping, and more.
The company’s investment in best-in-class technology always gives its franchisees the newest cutting-edge tools so they can operate at the highest level. Liberty Tax operators have access to systems and software that helps them prepare tax returns efficiently and effectively.
Whether it’s before opening or after, franchisees can expect a full suite of support from training to operations and beyond. Franchisees can count on having access to all the training they need to run the business, including expert tax training for their employees.
The company’s award-winning marketing department creates national and local campaigns, support, and collateral that help franchisees reach more customers. “We do a fully integrated national marketing campaign every year to drive individuals to stores to file their tax returns,” says Ashcraft. “We also provide them with kits every year to brand and market their stores.”
Liberty Tax franchisees also benefit from the brand’s personal touch. A corporate team with decades of experience is always available to talk with franchisees about everything from operations to tax code and beyond.
The demand for tax preparation and comprehensive financial services continues to evolve as influences like the Affordable Care Act and Covid Relief drive the need for expert financial support. Liberty Tax is leading the industry with comprehensive financial service offerings that meet customers' needs and drive year-round revenue for franchisees.
There’s no better time than now to look into franchising opportunities with Liberty Tax. There are open markets and opportunities for multi-unit growth across the country. For more information about a turn-key path to success with Liberty Tax, visit www.libertytaxfranchise.com or call 855-999-1864 for more information.
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