Spiffy Launches Franchise Model to Meet Soaring Demand
Get Spiffy Inc. is gearing up for growth, launching plans to broadly expand the five-star, on-demand mobile car care concept as a national brand—and the perfect franchise fit.
With uber-like digital ease and Nordstrom-style customer service, Spiffy’s “come-to-you” model continues to shake up the automotive service industry. The company’s recent move into franchising aims to meet the burgeoning demand for the eco-conscious brand. Spiffy currently operates in 23 major U.S. cities, where over a third of the app-based requests for on-site services come from outside established markets.
“We have been swamped dealing with the level of interest that we have had,” says Scot Wingo, Spiffy CEO and co-founder. “What we are hearing is that people like the multiple service model under one company. We are not locking franchisees into just wash and detail. We offer oil change, tires, disinfection, and fleet fueling and plan to add more services over time.”
Spiffy was built to disrupt. Founded in 2014 to leverage digital technologies, the brand delivers a level of professionalism unmatched in the industry. Through the Spiffy app, customers schedule, track, and pay for vehicle cleaning and maintenance services performed at home or work by trained uniformed technicians who arrive in eye-catching branded vans.
Along with recently added high-quality disinfection and no-contact services, Spiffy uses eco-friendly supplies, less than half the water of a traditional car wash, and never leaves anything behind. Proprietary technology safely removes and recycles used water and oil.
“We wash every car on a mat that catches all the runoff,” explains Wingo. “There is zero-footprint from using our service, which is part of our environmental promise.”
Expanding Spiffy’s presence has always been the plan for Wingo, a serial entrepreneur who has been bombarded by requests to franchise the concept from the start. The arrival of COVID-19 provided the silver lining, in the way of a business pause, that allowed the company to map out its franchise path in an exploding digital services space.
Franchise partners can count on joining a proven brand with a winning franchise blueprint that systemizes all facets of operations. Spiffy offers owners a complete mobile car care platform, in-house technology development, training, and corporate support resources, such as accounting, customer service, and marketing.
“Over the past six years, we have run into just about everything that could possibly happen,” notes Wingo. “Our best practices aren’t cribbed from other franchisees—we know what works and have a well-developed playbook for our franchisees.”
Poised to continue corporate expansion in the nation’s top 50 metropolitan areas, the brand is looking for the right partners to grow in cities without a Spiffy footprint. Spiffy’s low cost of entry and well-designed franchise model has wide-ranging ownership appeal.
The unique concept is ideal for franchisees seeking to diversify, experienced car care experts who want to be their own boss, and absentee owners at the forefront of cutting-edge high-tech investments who hire a seasoned operator to run the business, says Wingo. Spiffy also offers special incentives for veterans, whose strong operational experience, leadership skills, and discipline are often well-suited for franchising.
Wingo estimates there are more than 200 outlying markets ripe for franchising the Spiffy name across the U.S. as the brand builds on its commitment to redefine the car care experience.
“Our vision is to take car care off of our customer’s plate in as convenient a way as possible,” says Wingo.
Ready to get in on the ground floor of a winning franchise opportunity? Visit getspiffy.com/franchise.
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