Veterans Make for Great Franchisees at True REST Float Spa
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Veterans Make for Great Franchisees at True REST Float Spa

Veterans Make for Great Franchisees at True REST Float Spa

Small businesses are the backbone of the U.S. economy, with franchises accounting for 10% of the nation’s small businesses, 7.6 million direct jobs, and 2.5% of the U.S GDP. The franchise business model allows individuals to go into business for themselves, but not by themselves. Franchisees have the opportunity to open their own small business backed by a proven model of profitability, an established brand, extensive operating manual, and the support of a franchisor. 

Going into business for yourself, but not by yourself, requires leadership, tenacity, and the ability to execute standard operating procedures, which is why veterans make ideal franchisees. 

After leaving military life, veterans are drawn to opportunities where they can apply the skills they’ve developed during their service – including leadership, self-discipline, and work ethic – in their civilian lives. These strengths give veterans a competitive advantage in the franchise world.

Veterans who understand the value of a well-designed operation will find the perfect franchise fit in True REST Float Spa.  As a special offer for military entrepreneurs who are looking for business opportunities, True REST Float Spa is offering a 10% discount on the initial franchise fee.  

Why True REST Float Spa?  We are an emerging franchise that leads the way as the world’s largest flotation therapy brand promoting pain relief, relaxation, and better sleep through a membership-based franchise model. As more people seek natural ways to treat pain, anxiety, depression, and stress, floating’s popularity has soared, particularly among veterans, who have discovered floating as a powerful healing tool for physical and emotional ailments, such as PTSD. Floating in a pod filled with a specialized solution of 1,000 pounds of Epsom salts and water has also been shown to minimize health costs and reduce the use of alternative methods of relief not considered holistic.

Among True REST Float Spa’s 32 franchise owners, four are United States veterans. Franchise partners can count on a recurring revenue model, with low, long-term maintenance; few part-time, minimum wage consultants; and an average of 5.6% spent on the cost of goods. True REST Float Spa is also about transparency, sharing performance numbers to anyone, upon request.

True REST Float Spa supports franchisees and their members with an experience unmatched in the industry. The goal is to benefit everyone, including military personnel. 

The company has also supported service members through military discounts and special offers designed to honor our nation’s heroes and serve as a proven source for mental and physical healing. Since Sept. 11, 2015, every 11th day of the month, True REST Float Spa has opened its door to active duty service members and veterans to float for free. Promotions have included gift card matching programs, where any purchase is matched with a second gift card donated to an active or veteran member of the U.S. military. To date, True REST Float Spa has provided almost 3,000 free floats to veterans and individuals on active duty. 

True REST Float Spa not only soars as an opportunity to float away stress and pain, the franchise is a community of individuals that knows the value of teamwork and provides a process that is both streamlined and simple for those with little franchising experience. 

True REST Float Spa will continue to make its mark in the health and wellness industry with plans to open 21 more locations within the next year to meet the burgeoning demand for flotation therapy. 

For information about True REST Float Spa and flotation therapy, visit For more details about our franchise opportunity and the exclusive incentive offer for veterans, check out or call 619-841-7166.


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Published: August 7th, 2019

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