Consumer Marketing Roundup: January 28, 2020
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Consumer Marketing Roundup: January 28, 2020

Consumer Marketing Roundup: January 28, 2020

HAPPY NEW YEAR! Here’s your New Year’s Gift: a special first-of-the-year roundup of what’s ahead in 2020 in consumer marketing – plus coverage of Cx news and trends, marketing technologies, delivery updates, and people – and our Odds & Ends section of miscellaneous consumer marketing news.

2020: A Look Ahead & 2 Looks Back

How Top Marketers Will Do Their Jobs Better in 2020

2020 Digital Marketing Trends from 7 Digital Marketing Pros 

10 Key Roles for a Social Media Manager in 2020

5 Social Media Marketing Predictions for 2020

5 Restaurant Predictions for 2020

Shopkick: Top Shopping Trends for 2020

Banish Bad Advertising: 7 Keys to a More Thoughtful Approach in 2020

Linqia: The 2020 Influencer Marketing Playbook 

AdAge: The Dishonest and Wasteful Practice of Influencer Marketing

2019’s Biggest Restaurant Food & Beverage Trends

Unmetric: 2019’s Most Captivating Social Media Brand Campaigns

CX News & Trends

Survey: Americans want companies to focus on employees, not politics

The 25 Most Trusted Brands in the U.S., by Generation

Customers Rate the 15 Most Convenient Fast-Food Restaurants

Little Caesars To Run Its First-Ever Super Bowl Commercial

Former Walmart CEO on How Technology Will Shape Retail This Decade


Study: Almost 25% of Third-Party Deliveries Disappoint Customers

Do Rumors (Denied) of Grubhub’s Sale Augur Consolidation of 3rd-Party Delivery Firms?

Little Caesars Succumbs to Delivery, Signs a Deal with Doordash

Marketing Technology

What Does Google’s Plan To Kill Third-Party Cookies on Chrome Mean for Advertisers?

Survey: Restaurant Smartphone Apps Grow, But They Have Their Limits

McDonald’s Announces Plans To Accelerate Technology Adoption

Sprout Social: A 5-Step Pinterest Marketing Strategy

Fraudsters Find New Tactics To Boost Search, Site and Ad Traffic, and Pad Reviews

Domino’s Uses Nvidia GPUs and AI To Predict Delivery Times 

How Dunkin’ Incorporates Video Into Its Influencer Strategy


Noodles & Company Appoints Stacey Pool CMO

Odds & Ends

The Top 10 Most Advertised Brands: Today vs. 2009

Print: The Best Way To Reach Boomers? Plus 4 Print Marketing Tips

Chick-fil-A Gives Away Nuggets To Boost Loyalty Programs Signups and Sign-Ins

Published: January 27th, 2020

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