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Technology Feature Articles

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Informative Technology franchise articles to support business buyers, franchisees, and franchisors.

Successful franchisees keep looking for ways to serve their customers' current and future needs.
  • M. Scott Morris
  • 5,193 Reads 8 Shares
The 2024 U.S. Consumer Trends Index from Marigold is available for downloading
  • Eddy Goldberg
  • 4,835 Reads
Franchise Update explores leadership, the many facets of mentoring, and local store marketing
  • Kerry Pipes
  • 5,993 Reads 1 Shares
When using technology with a personal touch, you have a winning combination
  • John Tschohl
  • 5,076 Reads
With a solid strategy and the right partners, your brand could be poised for international growth in 2024.
  • William Edwards
  • 7,689 Reads 2 Shares
Report: An aging workforce will present hiring managers with problems for years to come
  • Eddy Goldberg
  • 5,800 Reads 8 Shares
Franchising smarter requires a forward-thinking mindset that embraces innovation, efficiency, and adaptability.
  • Franchise Update Media
  • 3,943 Reads 10 Shares
The No. 1 key to selling franchises is having successful franchisees who provide positive reviews.
  • Evan Hackel
  • 5,577 Reads 3 Shares
Karl Malchow worked his way up the Toppers Pizza chain and now owns five restaurants.
  • Helen Bond
  • 8,822 Reads 157 Shares
Report projects increases in online shopping and the purchase of private-label products.
  • M. Scott Morris
  • 3,711 Reads
Training: Step 5 in opening a new franchise location
  • Ginny Gaylor
  • 4,773 Reads 5 Shares
Dogtopia
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6 ways to become a top customer service company in 2024
  • John DiJulius
  • 5,053 Reads 3 Shares
A.J. Titus, President of Signarama and Starpoint Brands discusses the key roles of their operations teams.
  • Franchise Update Magazine
  • 6,885 Reads 24 Shares
Technology has become a game-changer in providing effective training in franchising.
  • Franchise Update Media
  • 4,347 Reads
Rachel Pletz, the senior director development marketing with Alamo Drafthouse, talks about marketing, innovation, customer engagement, and loyalty.
  • Franchise Update Media
  • 4,860 Reads 1 Shares
FSOs are transforming the game for brands looking to avoid costly mistakes and expand with successful franchisees.
  • Helen Bond
  • 7,148 Reads 1 Shares
A record crowd attended the '23 Franchise Leadership & Development Conference to focus on growth and development.
  • Kerry Pipes
  • 4,695 Reads 1 Shares
MassageLuXe CEO and President Kristen Pechacek on breaking down the barriers between franchise development and marketing.
  • Franchise Update Media
  • 6,069 Reads 121 Shares
Franchise Update honored brands for their stellar franchise development efforts in 2023.
  • Nancy Badertscher
  • 5,984 Reads 3 Shares
Survey reports that most employees are overwhelmed by too many tech options at work.
  • M. Scott Morris
  • 5,194 Reads 5 Shares
Experience innovation and organic growth with Hand & Stone Massage and Facial Spa--a health and wellness brand offering cutting-edge spa technology, strategic franchise partnerships, and a proven multi-unit success approach.
  • Franchise Update Magazine
  • 5,284 Reads 21 Shares
Tropical Smoothie Cafe
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Food brands are using AI in their drive-thrus to better meet customer expectations
  • Annie Oeth
  • 6,051 Reads 16 Shares
Real estate & site selection: the second step in opening a new franchise location
  • Ginny Gaylor
  • 7,112 Reads 29 Shares
When it comes to making decisions in a franchise organization, market research plays a key role in aligning all the stakeholders’ interests
  • Paul Wilbur
  • 5,297 Reads 4 Shares
Effective defense strategies for avoiding common cyber scams in 2024
  • CMIT Solutions
  • 4,954 Reads 4 Shares
Revitalize your franchise's identity in 2024 by considering a brand refresh, embracing new advertising strategies, exploring leadership changes, or opting for a complete overhaul to stay relevant in the dynamic market landscape.
  • Franchise Update Media
  • 5,028 Reads 14 Shares
Embrace the power of AI in franchising for enhanced communication, engaging content creation, and streamlined operations, revolutionizing your brand's marketing efforts and setting the stage for future growth.
  • Franchise Update Media
  • 5,007 Reads 36 Shares
When working with her team at Newk's Eatery, CMO Denise Pedini applies a "be a coach, not a boss" philosophy.
  • Kerry Pipes
  • 4,821 Reads 45 Shares
Peter Piper Pizza added a new fast-casual option, attracting new guests and growing its fan base.
  • Genaro Perez
  • 6,307 Reads
Get ready for the challenges and opportunities coming in 2024.
  • Kerry Pipes
  • 20,212 Reads 14 Shares
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