Technology Feature Articles

Technology Feature Articles

Franchise Sector Showcase

Informative Technology franchise articles to support business buyers, franchisees, and franchisors.

Covid has interrupted and disrupted the global supply chain, adding new challenges for international franchise brands, part 2
  • William Edwards
  • 8,529 Reads 14 Shares
Peter Braun’s business philosophy boils down to 3 words as he nurtures tomorrow’s leaders: mentor, mold, and teach
  • Kerry Pipes
  • 5,455 Reads 7 Shares
Using data-driven customization and personalization to build engagement and loyalty in a post-Covid world
  • Nate Burke
  • 3,672 Reads 5 Shares
Our monthly roundup of consumer marketing news and developments
  • Eddy Goldberg
  • 2,440 Reads 5 Shares
With 102 units, Jamie Weeks is the largest franchisee of Orangetheory Fitness and has no plans to slow down anytime soon
  • Kerry Pipes
  • 14,713 Reads 224 Shares
Welcome to “Good (and Other) News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 2,842 Reads 7 Shares
To make a deal today, sellers must factor in Covid’s effects on their segment and their brand, as well as unit performance
  • Carty Davis
  • 3,951 Reads 7 Shares
Bestselling author, keynote speaker, and a consultant Jim Sullivan offers leadership lessons for multi-unit operators for 2022.
  • Multi-Unit Franchisee
  • 3,274 Reads 5 Shares
As consumers come out of hiding, they are becoming more eco-conscious in their brand preferences. Are you ready for this shift?
  • Nate Burke
  • 2,749 Reads 2 Shares
Covid-19 has accelerated the adoption of technology in all facets of franchising. Hear from brands leading the charge to change.
  • Franchise Update Magazine
  • 3,669 Reads 4 Shares
In the relationship economy the primary currency is the emotional connections made with customers, employees, and vendors.
  • John DiJulius
  • 3,860 Reads 8 Shares
Sonny’s BBQ
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Sonny’s BBQ
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Sonny’s BBQ
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Multi-unit operators have a distinct advantage to capitalize on the coming post-Covid recovery – if they recognize the changes already under way
  • Darrell Johnson
  • 4,076 Reads 23 Shares
9 ways technology can help with your franchise recruitment
  • Art Coley
  • 5,047 Reads 10 Shares
Brands that invested in technology during the pandemic are leading the way as the economy recovers
  • Carty Davis
  • 5,124 Reads 14 Shares
How military-style coaching encourages leadership in both employees and employers
  • Chad Storlie
  • 5,524 Reads 13 Shares
A roundup of consumer marketing news and developments
  • Eddy Goldberg
  • 2,567 Reads
Covid has hastened the adoption of marketing technology by franchise brands. Will you be left behind?
  • Helen Bond
  • 5,132 Reads 17 Shares
Urban Air Adventure Parks leapt in to guide its franchisees through their Covid-related real estate issues
  • Sara Wykes
  • 4,486 Reads 9 Shares
2020 saw global franchise development transformed by Covid-19, accelerating the adoption of digital technologies
  • William Edwards
  • 6,419 Reads 3 Shares
6 ways marketers can increase their influence in 2021
  • Debbie Qaqish
  • 3,983 Reads 6 Shares
Covid has hastened the adoption of marketing technology by franchise brands. Will you be left behind?
  • Helen Bond
  • 6,517 Reads 13 Shares
Doner Shack
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Doner Shack
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Doner Shack
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Franchise recruitment turns to technology to continue growth and development during Covid
  • Helen Bond
  • 4,516 Reads 26 Shares
CMO Roundtable: What technologies are you finding most effective for reaching consumers during Covid?
  • Franchise Update Magazine
  • 3,244 Reads 4 Shares
A post-Covid world presents many growth opportunities, but so many unknowns call for patience
  • Darrell Johnson
  • 4,244 Reads 16 Shares
30-year marketing pro Dwayne Chambers, CMO at Checkers & Rally’s, scored with creative campaigns in 2020 and is off to a great start in 2021.
  • Kerry Pipes
  • 4,497 Reads 2 Shares
Blo Blow Dry Bar’s VP of franchise development on his most effective techs for franchise recruitment during Covid
  • Franchise Update Media
  • 5,417 Reads 14 Shares
5 ways to diversify in an uncertain economy by adding new, complementary brands
  • Helen Bond
  • 5,165 Reads 18 Shares
Seeking more time with his newborn daughter, Matt Pendleton left his high-stress job with a restaurant franchisor and today owns 3 Screenmobile locations
  • Franchise Update Media
  • 3,692 Reads 28 Shares
Q&A with Sean Fitzgerald, president of TruBlue Total House Care, which boosted revenue 94% last year, part 2
  • Kerry Pipes
  • 5,039 Reads 18 Shares
Fazoli's CMO Jodie Conrad is the human connection between the brand and consumers - and between consumers and the brand
  • Kerry Pipes
  • 5,265 Reads 9 Shares
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