Dairy Queen® Cash Incentives Make Now the Perfect Time to Grow 

Dairy Queen® Cash Incentives Make Now the Perfect Time to Grow 

Dairy Queen® Cash Incentives Make Now the Perfect Time to Grow 

For Dairy Queen franchisees, there’s never been a better time to get growing. American Dairy Queen Corporation (ADQ) is continuing its cash incentive program designed to reward both new and existing operators who are ready to build on their success and open additional DQ Grill & Chill® locations.

This initiative—targeting franchise development from 2025 through 2027—provides significant financial support to help offset development costs for franchisees. And for multi-unit expansion, the incentives are even more appealing. Franchisees who commit to opening multiple new locations will see enhanced benefits with each additional store, creating a clear path to scaling profitably within one of the most recognizable names in quick service.

The Minneapolis-based DQ® brand already enjoys strong customer loyalty with more than 7,700 locations in 20 countries and an 85% consumer recognition rate in the U.S. But there are strategic markets across the country ripe for development and ADQ is putting extra incentives on the table to encourage franchisees to grow in these high-potential areas.

Priority markets include:

  • Fresno, CA DMA
  • Sacramento, CA DMA
  • Tulsa, OK DMA
  • Greenville, SC DMA
  • Greensboro, NC DMA
  • Syracuse, NY DMA
  • Baltimore, MD DMA

“While significant growth opportunities for DQ Grill & Chill restaurants remain available across the U.S., the priority markets have plenty of whitespace allowing multi-unit growth operators to build out a market strategically,” says Gregg Benvenuto, Vice President of Franchise Development, U.S. & Canada, “We've enhanced the reward for those qualified to build out these special markets.”

It's not just financial perks offered by ADQ, the brand backs its franchisees with comprehensive support every step of the way. Whether you're expanding locally or entering a new market, you'll receive expert assistance in development, site selection, design, construction, marketing, and operations. That means less guesswork and more focus on running a successful business.

The Dairy Queen brand continues to prove its strength as a franchise system with top-tier rankings—#17 on QSR Magazine’s 2024 QSR 50 list and #18 on Franchise Times’ Top 400. Now, with a robust incentive plan and untapped markets available, expanding the DQ Grill & Chill footprint can be both strategic and financially rewarding for franchise owners.

Trusted DQ operators already know the power of the brand and the loyalty of its customers. New operators can experience it too. Now’s the time to explore expansion opportunities and discover how this incentive program can help fuel your next stage of growth.

ADQ is seeking highly qualified franchise candidates ready to join its expanding network. The ideal partners possess the business acumen and resources to build and lead robust restaurant management teams, ensuring the successful launch of DQ Grill & Chill restaurants in their communities.

Interested candidates can learn more about franchising opportunities and these powerful incentives with DQ Grill & Chill restaurants by visiting http://www.dairyqueenfranchising.com/.

SPONSORED BY:
Dairy Queen
Invest in a Dairy Queen® franchise opportunity and immerse yourself in familiarity. We invite you to get started today. Success has never been so sweet. Learn More

Published: June 12th, 2025

Share this Feature

FRANCHISE TOPICS


Multi-Unit Franchising Conference
Conferences
Caesar's Forum, Las Vegas
MAR 24-27TH, 2026
Share This Page

Subscribe to our Newsletters