MassageLuXe Stands Ready to Soar 
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MassageLuXe Stands Ready to Soar 

MassageLuXe Stands Ready to Soar 

Wellness membership pioneer MassageLuXe continues to shine as a growth-ready franchise and trusted brand with staying power. 

With more than 100 locations signed and in development, the premier therapeutic massage therapy chain is making its mark as a forward-focused industry leader. MassageLuXe understands stress and its impact on the body. Spas are specifically designed to improve the health and happiness of each guest with the highest quality massage and esthetic services delivered in a relaxing, luxurious setting.

 MassageLuXe franchise partners can count on the consistency of a proven membership revenue model and the leadership of a vibrant, veteran executive team with a combined 50 years of service-based franchise experience. MassageLuXe’s unmatched culture of engagement starts at the top and resonates system-wide, says Sean Rentchler, Director of Franchise Development. 

“We have franchise partners who have been with us for years. We know them, and they know us,” Rentchler notes. “Since we are privately owned, there is a lot more stability with our team and we have a hands-on, personal approach with all franchise partners. Our franchise partners know we are all in it for the long haul, so we have a very close-knit franchise family.”

The sustained success of Missouri-based MassageLuXe, founded in 2007, remains firmly rooted in an innovative and agile approach to operations. The fast-growing franchise continually looks to fine-tune its business model on the road to being the market leader in every community it serves.  

“We’re always eager to learn and we openly admit we don’t know everything,” Rentchler says. “We have taken care to watch and understand where our competitors have succeeded and where they have failed and made our own adjustments accordingly. We also pay attention to see what has worked for businesses in other industries.”

And it shows. Over the past two years, MassageLuXe has experienced roughly half of its sales growth through existing franchisees, buoyed by an enhanced focus on pre-sale initiatives. 

Franchise partners get off to a fast start with hands-on, world-class training, coaching, and ongoing support that covers the ins and outs of doing business on every level. Comprehensive national and local marketing programs provide the tools to attract clients and establish a strong referral network that encourages frequency and brand loyalty. MassageLuXe also works hand-in-hand with spa owners to implement, execute, and track advertising on the local level. 

“It is one of the reasons we have been able to go right into a local market and compete directly with franchisors that are bigger than us,” explains Rentchler. “We have that local focus marketing that none of those companies provide their franchisees.”

With a brand refresh in the works and the hiring of a Chief Growth Officer, MassageLuXe stands ready, in the light of recent world events, to serve even more guests with the healing benefits of massage and welcome new single and multi-unit developers to its family as a national brand. 

“We want people to choose us because they realize how much we care about them as individuals,” Rentchler.  “If someone is interested in the health and wellness industry, and they come across us, we want them to come in, meet with the team and get that they are not just a number to us – we are in the trenches with them.”

To discover your franchise opportunities, visit today to receive your success packet.

MassageLuXe® is a fast-growing massage franchise providing massage services to clients, primarily through multi-unit area developers & single unit franchises. Our spa revenue is driven by a membership revenue model that assures a higher level... Learn More

Published: April 9th, 2020

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