The Smoothie King Difference: How We Stick Out Among the Rest
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The Smoothie King Difference: How We Stick Out Among the Rest

The Smoothie King Difference: How We Stick Out Among the Rest

Since 1973, Smoothie King has evolved into the nation's #1 health and fitness smoothie brand. Since we started franchising in 1988, we've opened over 1,300 locations in 34 states across the U.S. and four countries.

With our better-for-you blends, our Clean Blends initiative, ease of operations, leadership, support and unique franchise profitability, Smoothie King stands strong among other quick service restaurants.

We're Dedicated to Franchisee Profitability

Our team isn't just here to assist you with opening a business; we're here to help you grow it. Our franchisees make it their mission to serve people in their communities while supporting one another, thanks to our broad leadership and support structure.

In 2021, Smoothie King set a new record for average unit volume (AUV) of $834,562 for the top 25% of franchised units in operation, as well as a first-time store-level EBITDA of 20% and we will continue to focus on assisting our franchisees to increase this. In total, our brand saw a 16.5% sales increase year-over-year domestically and opened 109 new stores globally.

We're Growing at Rapid Speed

In addition to excellent sales, we had record growth in 2021 which demonstrates our brand's objective of being a vital part of every health and fitness journey shared by guests and franchisees. Our steady and strong growth exemplifies the economic momentum driving community revitalization in the United States.

In addition, we were recently ranked No. 13 on the Franchise 500 list by Entrepreneur Magazine climbing six spots from last year.

Our Mission is to Inspire People to Live a Healthy and Active Lifestyle

Smoothie King franchisees not only invest in themselves and their business; they also invest in the health and wellness of their guests.

Our high-quality ingredients are carefully blended to meet the specific goals of our guests without ever sacrificing flavor. We also allow our guests to customize every smoothie to fit their purpose.

At Smoothie King, we provide the training, resources and expertise to help franchisees blend the perfect smoothie for their guests and succeed in the rapidly expanding smoothie industry.

We Offer Best-In-Class Leadership & Support 

We've perfected our training and support strategies as an experienced franchise brand with 48+ years of proven operations. We give franchisees extensive training on all things Smoothie King because we know that thorough instruction is a significant key to their success. Franchisees are granted access to our full intranet for all of their operational, training and support needs and our support team is always quick to reach out to and assist with day-to-day tasks of running a business.

We Blend Opportunity With Success

As our loyal customer base and product demand continue to rise, our brand recognition will continue to grow. Our unique blends, purpose-driven initiatives, extensive franchisee training, and scalable franchise model will continue to beat out the competition for years to come.

Whether you're an existing or first-time franchisee, our systems have been fine-tuned to make your businesses easier to operate, with less inventory and waste, numerous revenue sources and a less expensive investment than competing quick service restaurants.

Looking to open a smoothie franchise with the world's largest smoothie brand? Learn more about becoming a Smoothie King franchisee by downloading our Franchise Kit.

Smoothie King
Blend opportunity with success and join the nation’s #1 health and fitness smoothie brand today! Learn More

Published: February 25th, 2022

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