|Total Investment:||$86,300 - $287,975|
United States: AL, AK, AZ, AR, CA, CO, CT, DE, DC, FL, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY
How Anytime Fitness and Waxing the City's CMO uses technology to connect with customers
The two main ways we use technology to help us understand and retain customers are through our retention and PLEASE scores.
Waxing is a fast-growing segment of the ever-expanding salon industry. As it continues to gain in popularity – for women and men, young and old–a business dedicated to waxing is ideally suited for all types of markets in a wide variety of communities.
Lori Shepard, Senior Director, Digital Experience at Waxing the City/Anytime Fitness, shares her views on changes in social media and how her brand is adapting to get the results they seek.
We asked Stacy Anderson, chief marketing officer at Anytime Fitness and Waxing the City to discuss the role of diversity in the company's marketing department and in its marketing strategies.
Looking for more information about Waxing The City? Take a moment to fill out our quick information request form.
"Owning our Waxing the City studio has provided us with an amazing opportunity to be in business for ourselves, but not by ourselves. We are both excited to go to work each day. From providing the best waxing services to building a great staff, we can do it all with the great support we get from the team at Waxing the City. It is exciting to watch this brand expand, and we plan to be part of that growth!"