Yogi Bear’s Jellystone Park™ Camp-Resorts Franchise Overview
About Yogi Bear’s Jellystone Park™ Camp-Resorts
Yogi Bear’s Jellystone Park™ Camp-Resorts is the second largest franchise chain of campgrounds in the United States, boasting 84 campgrounds with more than 18,000 campsites and vacation rentals in 31 states and four Canadian provinces. Jellystone Parks are franchised through Leisure Systems, Inc. (LSI), a wholly owned subsidiary of The Park River Corporation, Cincinnati, Ohio.
The franchise was founded in 1969, with its first location in Sturgeon Bay, Wisconsin. The concept was to create a Yogi Bear™-themed “destination” campground. That vision holds true today, but has evolved beyond the traditional camping experience with the addition of “glamping” cabins, vacation rentals, and resort amenities such as splashgrounds and mini-golf. They hold an exclusive license with Warner Bros. for Yogi Bear, Boo Boo™, Cindy Bear™ and Ranger Smith™. This license provides franchisees with a unique position in the campground industry and affords advertising and promotional benefits of significant value. In addition, Jellystone Park is the only franchise business opportunity with a campground chain in the United States focused solely on the family demographic.
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