Franchise Update Media Group Sponsors Premier Multi-Unit Franchising Conference

Multi-Unit Franchising is the Fastest-Growing Sector in the Industry


SAN JOSE, Calif., Feb. 25, 2009 - Franchise Update Media Group (FUMG), the leading industry resource for franchise development, is sponsoring the premier event in multi-unit franchising, the 8th Annual Multi-Unit Franchising Conference, April 15-17, 2009 at the Bellagio Hotel in Las Vegas. This is the only conference in the country with an exclusive focus on multi-unit franchising, the fastest-growing sector in the industry, where franchisors can meet and network with successful multi-unit franchisees looking for new opportunities.

"This event is the most exclusive multi-unit franchisee gathering in the nation, and provides the ideal venue for franchisors to find out what these mega business-builders are looking for in a franchise organization, and what matters to them today," said Therese Thilgen, president of FUMG. "During the breakout sessions, franchisors will learn specific actions they can take to help them build better, stronger and more profitable multi-franchise organizations, and they will also gain insights into how they can best prepare for explosive growth."

Attendees will also have the unique opportunity to learn from Herman Cain and Russ Umphenour, two of this year's keynote speakers. Both men were successful multi-unit franchisees who became industry-leading franchisors, and they will share their valuable perspectives from both sides of the business.

Godfather's Pizza was performing poorly before Mr. Cain became president, and he transformed it by providing focus and getting people personally engaged in the turnaround. He is currently CEO and president of THE New Voice, Inc. Mr. Umphenour built a chain of more than 1,000 Arby's, Lee's Famous Recipe Chicken and Mrs. Winner's Chicken and Biscuit restaurants under the name RTM Restaurant Group, Inc., which stands for "Results Through Motivation." He is now president and CEO of FOCUS Brands.

"This year we have added something new," Thilgen said. "The Focused Business Solutions Roundtable will address the hot topics facing multi-unit franchisees and franchisors today - finance, real estate, customer loyalty, customer price points and running a lean operation. As they continue to shift gears to keep pace with today's rapidly changing markets and economic environment, attendees will be able to choose new roundtable topics when registering, to facilitate the gathering of like-minded attendees of particular interest."

Online registration is available at http://www.mufranchisee.com/register.asp. Those who sign-up by Feb. 28, 2009 can save $100, and groups of three or more will receive an additional 10% discount.

About Franchise Update Media Group

Founded in 1988, Franchise Update Media Group (FUMG) produces online franchise sites, magazines, research, books and conferences in franchising. Targeting franchise audiences online, in print and in person, FUMG delivers a unique combination of education and lead-generation sources that helps franchisors, multi-unit franchisees and suppliers achieve their growth objectives. For more information, please visit www.franchiseupdatemedia.com.

Published: February 25th, 2009

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