Episode 008: History Of Franchising: Franchising In The Modern Age
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Episode 008: History Of Franchising: Franchising In The Modern Age

Franchising really began to blossom in the post-war 1950s and 1960s. Franchisors of convenience goods and services seemed to be popping up on every corner. McDonald's, Kentucky Fried Chicken, laundry services, dry cleaners, hotels, and rental car franchises flooded the marketplace.

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Published: March 22nd, 2010

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