Multi-Unit Foodservice Operator Signs On With Sola Salon Studios
Mitch Cohen is a franchise industry veteran with more than three decades of franchise industry experience with foodservice concepts such as Baskin-Robbins, Dunkin', and Nathan's Famous Hot Dogs. Now he's diversifying his portfolio from food brands for the first time by signing a six-unit agreement with Sola Salon Studios.
Cohen, along with business partners Marvin Goldfarb, Al Goldstein, and Seth Goldstein of SAMM Property MGMT, will develop six Sola Salon Studios over the next five years across Nassau and Queens counties in New York. Their first is scheduled to open by the end of the year.
"As the foodservice segment became increasingly crowded over the past several years, my business partners and I began looking into non-food-based businesses where we could diversify our portfolio and gain more market share in our territories - that's when we discovered the salon space. We happened to be neighbors with Sola in a few centers where we operate our restaurants, so we saw the brand's potential firsthand and knew it was something we wanted to be a part of immediately," said Mitch Cohen. "One of our greatest passions working in the franchising industry has been empowering and helping aspiring business owners to fulfill their dreams of being in their own business for themselves, but not by themselves, and we loved that we could do that all under one roof with Sola."
Cohen's Sola Salon Studios locations will add to the five Jersey Mike's Subs locations he now operates throughout Long Island.
Sola Salon Studios has more than 500 locations open in the US, Canada. and Brazil. The brand offers Sola more than 15,000 salon professionals the freedom and benefits of salon ownership without the upfront costs and risks associated with opening a traditional salon.
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