Fitwall Franchise Business Overview
Fitwall is 40 minutes of fun and innovative training that combines world-class coaches with the latest in technology for the most effective and efficient workout possible. Fitwall’s inviting approach enables members to experience the future of fitness while achieving better results than ever imagined.
Fitwall has a unique story of franchise by demand, not design. With no solicitation and only a few months after opening its first studio in 2013, the group fitness company began receiving an overwhelming amount of unsolicited inquiries from around the world to bring Fitwall to more consumers. Leadership had to decide whether to ignore the inquiries or recognize where the market was taking them. They ultimately decided to shift the growth strategy from corporate owned to franchise.
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