Potbelly Sandwich Shop to Open Second Location in Rochester

The beloved shop brings its toasty warm sandwiches, signature shake and live music to Northwest Rochester 

August 13, 2018 // Franchising.com // ROCHESTER, MN. – Potbelly Sandwich Shop announced today that its second shop in Northwest Rochester, a franchise location situated in the Marketplace shopping plaza, will open to the public by late 2018. The widely acclaimed neighborhood hangout is known for its signature sandwiches, hand-dipped milkshakes and live, local music.

The Potbelly shop in the area has earned a reputation throughout Rochester for having delicious food, fun décor, community fundraisers and lively tunes. Franchisees Kirk and Kim Gordon will be the new shop owners in Northwest Rochester. They also own the existing Downtown Rochester location. 

“The love and support we have seen from the community has been outstanding and we couldn’t be more thrilled to bring another location to the Rochester neighborhood for local fans,” Kim said. “With the success of our first shop that we launched five years ago, bringing another location to Rochester was a strategic move that made sense for both Kirk and I and the Potbelly brand.” 

Kim and Kirk will oversee both Potbelly shops in Rochester.  They will be handling the shop’s day-to-day operations, hiring 15-20 new staff members, booking local musicians and coordinating community fundraisers. The new location will be open Monday through Sunday for lunch and dinner and it will be decorated to represent the local Rochester community.

“We’ve been very impressed with what the Gordon’s have accomplished in Rochester. They were the sixth Potbelly franchise location and have served as a strong addition to  Potbelly since opening five years ago,” said Jeff Welch, senior vice president of development for Potbelly Sandwich Shop. “They’ve done a great job establishing Potbelly as the neighborhood sandwich shop in the area, and we’re confident that Kirk and Kim will continue to create Potbelly fans throughout Northwest Rochester.”  

Potbelly Sandwich Shop first opened in Chicago in 1977, and operates more than 400 shops across the United States. Franchisees operate more than 50 shops in the United States and abroad, and Potbelly plans to continue franchise growth in 2018.

For additional information about joining the Potbelly team or to learn more about the new Rochester Potbelly Shop, visit www.Potbelly.com.

About Potbelly Sandwich Shop

Potbelly Corporation is a fast-growing neighborhood sandwich concept that has been feeding customers’ smiles with warm, toasty sandwiches, signature salads, hand-dipped shakes and other fresh menu items, customized just the way customers want them, for more than 40 years. Potbelly promises Fresh, Fast & Friendly service in an environment that reflects the local neighborhood. Since opening its first shop in Chicago in 1977, Potbelly has expanded to neighborhoods across the country – with more than 425 company-owned shops in the United States. Additionally, Potbelly franchisees operate more than 50 shops domestically, in Canada, the Middle East and the United Kingdom. For more information, please visit our website at www.Potbelly.com.

Jessica Tcholakov
Media Relations
Lead Office: 847-897-7483
Cell: 224-436-1005

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