Pretzel Franchise News
The latest Pretzel franchise news.
Pretzelmaker is taking a bite out of autumn and offering a freshly baked happy hour deal for its customers.
September 20th, 2024
Famous for its mouth-watering, freshly baked pretzels, Wetzel’s Pretzels (Wetzel’s) is opening a new bakery at one of New York City's top shopping destinations, Macy's Kings Plaza, bringing its signature twisty treats to Brooklyn.
September 4th, 2024
Fresh out of the oven, Wetzel's Pretzels (Wetzel's) has launched a new bakery within Macy's at the iconic Queens Center Mall in New York City.
July 23rd, 2024
Step right up and try Wetzel’s Pretzels’ latest addition to its menu in celebration of its 30th Anniversary: Strawberry Funnel Cake Bitz.
July 10th, 2024
ARTICLE
Kevin Behan
February 24th, 2026
Wetzel’s Pretzels (Wetzel’s) is now cruisin’ through Augusta under the ownership of local operators, Troy and Nancy Akers.
July 9th, 2024
Pretzelmaker today announces its latest ridiculously flavorful Pretzel Bite creation - Cheetos® Pretzel Bites.
July 2nd, 2024
Wetzel’s Pretzels is now open at the newly developed Visalia Travel Center, home to Arco and AMPM.
May 23rd, 2024
Wetzel’s Pretzels is now open in Coronado Center.
May 14th, 2024
Wetzel’s Pretzels is celebrating its favorite day of the year - National Wetzel Day - on Friday, April 26.
April 18th, 2024
Pretzelmaker is once again rolling out Free Pretzel Bites to celebrate National Pretzel Day.
April 17th, 2024
For those with happy memories of delicious orange-and-vanilla creamsicle treats, there’s a brand-new way to recreate those times with Wetzel’s Pretzels new drink, the Orange Dream.
April 10th, 2024
Pretzelmaker today announces its latest Pretzel Bite creation - Cinnamon Toast Crunch™ Cinnadust™ Pretzel Bites.
March 28th, 2024
Wetzel’s Pretzels debuts location in the heart of Los Angeles on Hollywood Blvd.
February 8th, 2024
ARTICLE
Franchise Update Media
November 24th, 2025
Wetzel’s Pretzels (Wetzel’s) new food truck cruising through North Orange County.
February 6th, 2024
Pretzelmaker today announces the opening of its newest location at the Great Wolf Lodge in Grand Mound, WA.
January 22nd, 2024
SPONSORED
Kerry Pipes
October 27th, 2025
There’s a new twist on Wetzel’s Pretzels - called Twisted by Wetzel’s - and its second Los Angeles-area location is now open in South Gate’s Azalea Shopping Center.
January 5th, 2024
Wetzel’s Pretzels is going underground in downtown Brooklyn with the opening of two locations in Atlantic Terminal.
December 12th, 2023
The aroma of freshly baked pretzels is about to weave its way into the hustle and bustle of Toronto’s Union Station
November 30th, 2023
The opening of Wetzel's* in DOCO (Downtown Commons), located at 414 K St., expands the brand’s presence in California.
November 22nd, 2023
Wetzel’s Pretzels is channeling the cozy crackle of a beloved campfire dessert to bring fans their most indulgent and delicious limited-time menu addition yet with their new S’mores Bitz.
October 24th, 2023
FAT (Fresh. Authentic. Tasty.) Brands Inc. announces a development deal to open 25 new franchised locations in Canada in partnership with Canadian Cookie Enterprises, Inc.
October 13th, 2023
Twisty, salty deliciousness is now available at Macy’s Union Square.
October 4th, 2023
Wetzel’s Pretzels, is continuing to expand its innovative streetside bakery concept, Twisted by Wetzel’s, with a second California location opening this fall.
September 7th, 2023
Pretzelmaker today announces the unveiling of its modernized branding and new tagline “Bite-Sized Fun, Full-Sized Flavor.”
August 22nd, 2023
Pretzelmaker is adding a little zest to this year’s National Lemonade Day - $1 off any size or flavor of Pretzelmaker’s, all-natural lemonade.
August 17th, 2023
Arizona are now experiencing the welcome surprise of warm and tasty offerings, with the opening of a new Twisted by Wetzel’s in Surprise.
August 4th, 2023
Wetzel’s Pretzels is making a splash this summer with its new refreshing Guava Mangonada drink, featuring the popular chili lime seasoning brand TajĂn®.
July 11th, 2023
ARTICLE
Kevin Behan
September 5th, 2025
Pretzelmaker Today announces a brand-new Pretzel Bite innovation - Cheesy Pizza Pretzel Bites!
July 6th, 2023
Wetzel’s Pretzels are giving customers the opportunity to fuel up with salty snacks as part of their shopping experience at Macy’s
June 8th, 2023
Wetzel’s Pretzels is baking up something special in the Phoenix area with the opening of their all-new and innovative storefront bakery – Twisted by Wetzel’s – later this summer in Surprise.
June 2nd, 2023
Wetzel’s Pretzels announced the appointment of Vincent Montanelli to the company’s top leadership position.
May 18th, 2023
ARTICLE
M. Scott Morris
July 28th, 2025
Pretzel-lovers will soon be able to sink their teeth into a new kind of twisted snack when Twisted by Wetzel’s makes its worldwide debut in Southern California on Wednesday, May 10.
May 5th, 2023
Pretzelmaker will celebrate its favorite holiday, National Pretzel Day, with a deal sure to save some dough for all fans.
April 25th, 2023
Wetzel’s Pretzels (Wetzel’s) is expanding its South Florida presence with a new location at Dolphin Mall.
April 18th, 2023
Wetzel’s Pretzels (Wetzel’s) is putting the perfect twist on pretzels with the introduction of Twisted by Wetzel’s.
April 13th, 2023
Pretzelmaker has officially rolled into its first drive-thru location in Mason City, IA with its Fresh Twist brand in partnership with franchisee, Mark Frandle.
March 23rd, 2023
Wetzel’s Pretzels is putting its twist on two traditional Latin treats, launching the perfectly portable and delicious duo of Frozen Horchata and Choco Churro Bitz.
January 20th, 2023
Wetzel’s Pretzels (Wetzel’s) is heating up the Buffalo community with the opening of its new bakery at Walden Galleria.
December 1st, 2022
Wetzel’s Pretzels (Wetzel’s) is expanding its Seattle area presence with a new bakery at Bellevue Square Mall.
September 28th, 2022
ARTICLE
Colleen McMillar
July 4th, 2025
Wetzel’s Pretzels (Wetzel’s) is twisting up endless new ways of satisfying snack cravings on-the-go with its fresh-baked buttery goodness.
August 22nd, 2022
Auntie Anne's® and Philadelphia-based Evil Genius Beer Company have teamed up to create a special Oktoberfest-style lager that
August 15th, 2022
Just in time for summer, Auntie Anne's is keeping guests refreshed all season long with new twists on the brand's beloved lemonade lineup.
June 28th, 2022
Pretzelmaker is introducing two tantalizing limited-time menu items this month at participating locations: Wildberry Lemonade and Jalapeño Ranch Dipping Sauce.
May 17th, 2022
ARTICLE
Franchise Update Media
June 1st, 2025
Wetzel’s Pretzels (Wetzel’s), is earning its wings with a new location at the famed Los Angeles International Airport (LAX).
April 26th, 2022
Snack-lovers everywhere, your time is now, because National Pretzel Day is almost here and Auntie Anne's®, the world's largest hand-rolled soft pretzel franchise, is serving up Free pretzels*.
April 19th, 2022
Wetzel’s Pretzels (Wetzel’s) is upping the ante in Las Vegas with a new location at the Miracle Mile Shops at Planet Hollywood Resort & Casino.
April 12th, 2022
The franchisee group best known for its ownership and operations in all four Focus Brands® snacks concepts, has purchased 73 Auntie Anne’s locations from Double P Corporation.
March 1st, 2022
Wetzel’s Pretzels Opens for Tourists and Commuters in Columbus Circle Turnstyle Underground Market
Wetzel’s Pretzels (Wetzel’s) is going underground in New York City with a new bakery at Columbus Circle’s Turnstyle Underground Market.
February 28th, 2022
Pretzelmaker, home of the Original Pretzel Bites, is celebrating its 30th anniversary with a sweet deal, 30 cent lemonade.
February 17th, 2022

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