RaceTrac Franchise Overview
Headquartered in Atlanta, Georgia, family-owned RaceTrac has been serving guests since 1934 and now operates over 500 convenience store locations in Georgia, Florida, Louisiana and Texas. While operating under its mission of making people’s lives simpler and more enjoyable, many RaceTrac stores feature Swirl World frozen desserts, an expanded coffee bar, seating areas and free Wi-Fi. The company has been named a top workplace across the four states in which it operates, and has been recognized on Forbes list of largest private companies every year since 1998. In 2014, Convenience Store Decisions named RaceTrac as its “Chain of the Year.” RaceTrac will expand into Tennessee beginning in 2019.
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