Fitness Feature Articles

Fitness Feature Articles

Franchise Sector Showcase

Informative Fitness franchise articles to support business buyers, franchisees, and franchisors.

Service brand franchises continue their expansion across all sectors in first 2 months of 2022
  • Eddy Goldberg
  • 2,747 Reads 6 Shares
How Pure Barre uses its marketing programs to benefit its franchisees
  • Franchise Update Media
  • 8,767,606 Reads 57 Shares
Service brand franchises continue their expansion across all sectors in January 
  • Eddy Goldberg
  • 3,936 Reads 11 Shares
How Title Boxing Club is using its marketing programs to benefit its franchisees
  • Franchise Update Media
  • 4,793 Reads 50 Shares
We asked Scott Schubiger, CDO at Massage Heights, how Covid has changed the brand’s franchisee recruitment strategy and tactics for 2022
  • Franchise Update Media
  • 3,764 Reads 20 Shares
Service brand franchises continue to grow across all sectors entering 2022
  • Eddy Goldberg
  • 3,343 Reads 4 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 2,822 Reads 10 Shares
Planet Fitness will acquire more than 100 locations from one of its franchisees
  • Kerry Pipes
  • 4,151 Reads 3 Shares
Multi-unit partners bring Crunch Fitness to Auburn, Alabama market this week
  • Kerry Pipes
  • 4,117 Reads 20 Shares
3rd annual Franchise Innovation Awards showcase the best of the best in creating new solutions, goods, and services in the face of a 100-year pandemic
  • Kerry Pipes & Eddy Goldberg
  • 9,837 Reads 18 Shares
Social media and innovation are two major drivers behind some franchise brands’ post-Covid success
  • Kerry Pipes
  • 4,538 Reads 4 Shares
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How 5 brands are using social media for branding, recruiting, and more in mid-2021
  • Helen Bond
  • 7,764 Reads 48 Shares
BodyStreet’s entry into the U.S. franchise market shows one way to succeed
  • Peter Schwarzer
  • 5,270 Reads 67 Shares
Franchise Business Review’s annual Franchising@Work study on employee engagement and satisfaction includes feedback from more than 4,000 respondents
  • Eric Stites
  • 4,720 Reads 6 Shares
Investments in service brands continue growing as operators from all sectors seek diversification during the ongoing pandemic
  • Eddy Goldberg
  • 3,716 Reads 7 Shares
Planet Fitness takes home Franchise Update’s annual Franchise Marketing Leadership Award for its “United We Move” streaming workout campaign
  • Kerry Pipes
  • 3,262 Reads 35 Shares
Multi-unit operator acquires 13 more existing Club Pilates locations and the licenses for 16 additional locations.
  • Kerry Pipes
  • 4,077 Reads 34 Shares
By improving communication within departments, locations, and other teams, your organization can create a world-class employee experience that people won’t want to leave.
  • Jess Pischel
  • 5,062 Reads 17 Shares
Our monthly roundup of consumer marketing news and developments
  • Eddy Goldberg
  • 3,497 Reads 5 Shares
Welcome to “Good, Bad, and Other News!” – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 2,559 Reads 5 Shares
With 102 units, Jamie Weeks is the largest franchisee of Orangetheory Fitness and has no plans to slow down anytime soon
  • Kerry Pipes
  • 13,857 Reads 224 Shares
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With the importance of social media boosted by the pandemic, creating an effective, company-wide social media policy is more important than ever
  • Andrew Seid
  • 7,392 Reads 18 Shares
Multi-unit operators have a distinct advantage to capitalize on the coming post-Covid recovery – if they recognize the changes already under way
  • Darrell Johnson
  • 3,885 Reads 23 Shares
Due diligence for service brands is different, part 2
  • Michael Arrowsmith
  • 3,132 Reads 17 Shares
Are private equity investments in multi-unit operators changing the face of franchising?
  • Darrell Johnson
  • 7,625 Reads 44 Shares
Two multi-unit franchisees, one with 102 Orangetheory Fitness studios, one with 27 Scooter’s Coffee units, on how they’ve responded to Covid-19
  • Franchise Update Media
  • 2,937 Reads 11 Shares
Due diligence for service brands is different, part 1
  • Michael Arrowsmith
  • 3,765 Reads 36 Shares
Europe is gradually reopening for business on a country-by-country basis - carefully
  • Christophe Angleys
  • 4,388 Reads 2 Shares
2020 saw global franchise development transformed by Covid-19, accelerating the adoption of digital technologies
  • William Edwards
  • 5,985 Reads 3 Shares
A post-Covid world presents many growth opportunities, but so many unknowns call for patience
  • Darrell Johnson
  • 3,996 Reads 16 Shares
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