Customer Service - Franchising.com
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Customer Service

Outstanding customer service gives any franchise business an unbeatable competitive advantage. Achieve this by training and empowering local management, and consider retaining a third-party expert to manage real-time feedback. Learn about programs, resources, and tools to improve customer service and gain important feedback to use at both the local and corporate level.

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At Imaginuity, we believe that when you know better, you do better. That’s why we connect Human Intelligence, Data Intelligence, and Artificial Intelligence to make marketing perform better for multi-location and franchise brands.
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4 ways to flip an upset customer so that in 60 seconds they believe they are dealing with the greatest company on earth.
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Examples of why your company should make your customer experience your most distinct competitive advantage
  • John DiJulius
  • 4,465 Reads 14 Shares
Customer loyalty is a result of the multiple positive ‘micro-experiences’ a person has with a brand.
  • John DiJulius
  • 4,893 Reads 41 Shares
A positive customer experience is vital for franchise success. Here are 6 ways to train your employees how to deliver it consistently.
  • John R. DiJulius III
  • 7,412 Reads 63 Shares
Using a customer’s name is an effective way to elevate the customer experience.
  • John Tschohl
  • 5,468 Reads 8 Shares
Training your front-line employees in how to deal with stressed-out customers will retain both your customers and your employees!
  • John DiJulius
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Your franchisees are your most important customers. Is it time for a Chief Franchisee Experience Officer?
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How to create a consistent customer experience in every area of your business.
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Tropical Smoothie Cafe
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Anxiety, uncertainty, and business rules can create irrational customers; train your employees to deal with them properly.
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What is the one best thing customer experience brands do differently?
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5 ways to win more customers and retain great staff in these challenging times.
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3 companies that are role models for being relentless with customer service
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How you can better manage customer expectations by being totally transparent with your customer base.
  • John R. DiJulius III 
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To create a successful service culture for your brand, try these 9 steps
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  • 8,542 Reads 26 Shares
Differentiate yourself from the competition and create the "ultimate guest experience"
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4 ways to implement a ‘Service Recovery’ strategy and keep your customers happy and coming back.
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How – and why – to create an “above-and-beyond” customer service culture at your brand
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How a "Day in the Life of a Customer" video can create empathy and improve customer service among your front-line staff
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MSA Worldwide
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In the relationship economy the primary currency is the emotional connections made with customers, employees, and vendors.
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Five essential steps to creating an 'above and beyond' culture at your business.
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"Revenge spending" is taking off as consumers shake off the Covid stay-at-home blues. Here’s how to cash in on it.
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Why it’s vital to add a ‘ fun’ customer service certification component to your customer service training
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How to launch a successful customer service initiative that is both effective and long-lasting
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4 tips on why empowering employees to repair customer service failures will contribute mightily to your bottom line
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Every organization that wants to be a service leader should stress the importance and benefits of remembering customers by name and include strategies to help employees do so.
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How do you stack up among the 6 crucial categories of customer experience?
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Empower your employees to make decisions without a supervisor. Let them know they can do what they believe is the right thing for the customer.
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