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Franchise Sales & Development

Franchise Development is the cornerstone of growing a successful franchise system, encompassing the strategies, processes, and tools needed to expand your brand while maintaining its integrity and value. From recruiting the right franchisees to identifying lucrative territories and scaling operations sustainably, this category offers insights to help franchisors take their business to the next level. Whether you’re looking to break into new markets, fine-tune your franchise model, or empower your development team, these resources are designed to guide you through every stage of building a thriving franchise network.

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MassageLuXe
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Tech + strategy fuel Big Biscuit's franchise growth: smarter targeting, qualified leads, & strong brand connections
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Having a proven business model, training, and support with franchising can overcome a lack of experience in a given field
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AFDR examines the months most franchises set their frandev budgets for the upcoming year
  • Franchise Update Media
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Franchisees aren't just implementers; they're often innovators
  • Colleen McMillar
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Beyond a proven background and financial qualifications, franchisees should fit a system with a passion for the brand and understanding of the franchise's mission
  • Joe Gale
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AFDR looks at the frequency of when different franchises host meet the team dates
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AI tools help recruiters learn, be consistent, and be prepared for important conversations
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Matt Haller and Jennifer Brandeen join Kathy Gosser for a wide-ranging discussion
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Proper planning, valuation, and due diligence can help outgoing franchisees and bring qualified owners into the system
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A well-structured pipeline is a strategic advantage that empowers development teams
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McAlister's Deli
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AFDR shows how franchises reach candidates through various social media channels
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Never underestimate the power of getting to know prospects
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Entrepreneurs must conduct due diligence and consider business experience when deciding between a franchise or startup business
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The development model's focus has shifted to prioritize quality over quantity
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The change follows the elimination of the Franchise Directory in 2023
  • International Franchise Association
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Report shows franchisors' roles in the transfer/resale process and how they are secured
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Building strategic partnerships with franchise consultants can help bring in new franchisees that are a fit for your brand
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Members of the Multi-Unit Franchising Conference board of directors share their 2025 predictions
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Report shows where franchises get their leads and deals, with digital advertising leading the way
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Looking at how many franchises use brokers, how much they spend, and the results they have seen
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Emerging brands can differentiate from their competitors by being adaptable, developing their talent, and creating a strong culture
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Operating a franchise comes with a unique network of support from others throughout the system
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Guidance and teamwork from franchising provides athletes perfect support for transition following playing career
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Brands plan to increase franchise development budgets in 2025 while many sales goals remain virtually the same
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Director of franchise development shares thoughts on aligning goals and communication between franchise development and marketing
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