New Design Highlights Educational and Lead-Generation Products
SAN JOSE, Calif., Sept. 3, 2008 - Franchise Update Media Group, the leading industry resource for franchise development, today announced the re-launch of the company website, www.franchiseupdatemedia.com, featuring a new design that provides a more complete overview of the educational and lead-generation products targeting franchise audiences online, in print and in person.
"Franchising is a very dynamic industry, and we are constantly expanding our products and services," said Kimberlie Guerrieri, vice president of marketing for Franchise Update Media Group. "The new website design is not simply a new look, but makes it easier for visitors to learn about our products and services."
The Home page displays tabs for the company's media properties - Publications, Online, Events and Advertising - for conveniently finding detailed descriptions about available marketing solutions, lead generation tools, educational products and industry news. Franchisees, franchisors and industry suppliers now have the capability to create a client profile, which enables them to upload their marketing and advertising materials directly to the site.
"Franchise industry leaders want immediate access to their target audiences, and our fresh design and enhanced functionality provide a more focused and comprehensive site that enhances their ability to achieve their growth objectives," Guerrieri said.
Founded in 1988, Franchise Update Media Group (FUMG) produces the most highly regarded, popular online sites, magazines and conferences in franchising today. Franchise UPDATE and Multi-Unit Franchisee are the leading independent franchise magazines, and Franchising.com, mufranchisee.com and FranchiseUPDATE.com provide the latest industry resources, news and information. The Multi-Unit Franchising Conference, and Leadership & Development Conference are the premier events in the industry. Targeting franchise audiences online, in print and in person, FUMG delivers a unique combination of education and lead-generation sources that helps franchisors, multi-unit franchisees and suppliers achieve their growth objectives. For more information, please visit www.franchiseupdatemedia.com.
A targeted, quarterly magazine that takes CEO's, VPs and Sales Executives to the cutting edge of franchise development.