New Report Examines Trends in the Bakery and Coffee Cafe Segments
Company Added
Company Removed
Apply to Request List

New Report Examines Trends in the Bakery and Coffee Cafe Segments

New Report Examines Trends in the Bakery and Coffee Cafe Segments

There's growth potential in the bakery and coffee cafe segments, says a new report by Technomic, but those brands must adapt to shifting consumer behavior.

The 2018 Bakery & Coffee Cafe Consumer Trend Report finds that health trends are leading consumers toward better-for-you items, such as soups and salads. Consumers are pushing back from sugary treats and drinks commonly associated with bakeries and cafes. Likewise, a shift toward more off-premise occasions can benefit cafes with a grab-and-go focus as well as those that offer delivery service.

"Despite some recent headwinds caused by increased competition and shifting consumer demands, bakery and coffee cafes are still well-positioned for growth," explains Charles Winship, senior research analyst at Technomic. "However, cafes must be willing to evolve with a growing emphasis on functional offerings, new technology that enhances convenience, and operational flexibility to satisfy consumers' various need states."

Key findings in the report:

  • 25% of consumers visit bakery cafes at least once a week and 35% visit coffee cafes at least once a week
  • 54% of bakery-cafe consumers visit these locations more so for their food or a specific food product, while 25% visit more so for their beverages or a particular beverage
  • 44% of coffee cafe consumers say they are loyal to a specific cafe because it serves their preferred coffee

The findings in the 2018 Bakery & Coffee Cafe Consumer Trend Report come from more than 1,000 consumer responses, as well as menu and industry data from the Ignite database.

Published: September 25th, 2018

Share this Feature

 Franchise Opportunities Available
SPONSORED CONTENT

Recommended Reading:

Comments:

comments powered by Disqus
Golden Corral
ADVERTISE SPONSORED CONTENT

FRANCHISE TOPICS

Ziggi's Coffee Franchise Opportunities Available
SPONSORED CONTENT
Conferences
Hotel Savoyen, Vienna, Austria
JAN 28-29TH, 2020

Pearle Vision is one of the most recognizable, premium optical franchises, offering a proven business model in an industry with sustainable demand.
Request Info
Founded in 1974 in Sharon, PA, the award-winning casual dining restaurant chain has expanded to more than 40 locations throughout the United States.
Cash Required:
$500,000
Request Info

Share This Page

Subscribe to Multi-Unit Franchisee Report

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2019.
All Rights Reserved.