How to create a consistent customer experience in every area of your business.
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Planet Fitness takes home Franchise Update’s annual Franchise Marketing Leadership Award for its “United We Move” streaming workout campaign
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The power of purposeful personal financial planning and establishing goals for your future financial wealth and health is key to getting what you want in the future.
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10 ways traditionally feminine strengths are the leadership wave of the 21st century, part 2
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Annual mystery shopping finds only 1 in 3 franchisors successfully responded to a prospect’s phone call
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Express Employment Professionals founder & CEO Bill Stoller on how the brand selects and works with franchise brokers
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Fresh Dining Concepts will bring 10 co-branded Auntie Anne’s and Cinnabon units to New York City boroughs.
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JRI Hospitality now operates 72 Freddy’s Frozen Custard & Steakburgers restaurants following latest acquisition.
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How Freddy’s Frozen Custard & Steakburgers is adapting its communication and marketing strategies to match new consumer behaviors
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Survey highlights supply chain issues and staffing shortages continuing into the holidays.
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Small Business Saturday is right around the corner. Here’s how to get ready to make the most of it!
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For Scooter’s Coffee CMO Bill Black, the customer experience is personal (Part 1)
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The 3rd Annual Franchise Marketing Report provides franchise marketers with powerful new planning tools
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Steve Jackson, longtime president and CEO of Hungry Howie’s Pizza, reflects on the past and builds a foundation for growth
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El Pollo Loco turns up the heat on its Transformation Agenda with its new Acceleration Agenda
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Building a team with people who have the skills and attitudes you want, can work well with others, and are committed to winning.
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Influencer Award for Husband-and-Wife Team MVP winners Glenn and Tina Beattie keep a firm eye the top line
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Unique interests and experience make Fresh Coat Painters President Tara Riley a one-of-a-kind leader
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Multi-brand operators ink agreement to bring celebrity-backed fast-casual chicken concept Big Chicken to the Seattle area.
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October reports find businesses continuing to struggle with labor shortage, rising costs, and growing inflation.
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Scenthound’s VP of Franchise Development Patti Rother discusses how the brand selects and works with franchise brokers
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Michigan DQ Grill & Chill multi-unit franchisee opens his newest location.
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How supply chain issues are affecting M&A transactions in franchising
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Anxiety, uncertainty, and business rules can create irrational customers; train your employees to deal with them properly.
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10 ways traditionally feminine strengths are the leadership wave of the 21st century
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Inflation creates new problems, but also opportunities for savvy franchisees
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Covid spurs franchisees to invest in service brands as they seek sector diversification
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One of McAlister’s Deli’s largest franchisees signs deal to open 32 more locations within the next 7 years.
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What’s ahead for social media marketing in the coming years: 26 predictions
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Our monthly roundup of consumer marketing news and developments!
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