Bill Edwards’ biweekly newsletter rounds up international franchise news, stats, trends, and more from a worldwide network of correspondents
- Eddy Goldberg
- 4,178 Reads 1 Shares
The agreement includes the transfer of ownership of nine Potbelly locations and the development of 13 more.
- M. Scott Morris
- 4,390 Reads
With forethought and planning, the Christmas season can be profitable and smooth for businesses.
- M. Scott Morris
- 4,707 Reads 4 Shares
Highlights from the 5th Annual Franchise Marketing Report, the go-to benchmarking guide for franchise marketers
- Eddy Goldberg
- 2,922 Reads 2 Shares
Service brands continue their momentum as Thanksgiving arrives
- Eddy Goldberg
- 2,989 Reads
Highlights from the 5th Annual Franchise Marketing Report, the go-to benchmarking guide for franchise marketers: Leads & Traffic Count
- Eddy Goldberg
- 3,055 Reads 3 Shares
Roger Wagner focuses on the core pillars of his business: hospitality, quality, service, and cleanliness.
- Sara Wykes
- 6,047 Reads 2 Shares
Michael Fay saw the value of franchising at a college job. Now he has 40 units spread across four brands.
- Sara Wykes
- 5,979 Reads 24 Shares
Max out your holiday season marketing with these 12 advertising tactics
- Eddy Goldberg
- 2,882 Reads 8 Shares
Resale events with community organizations build goodwill while letting people sample the product.
- M. Scott Morris
- 6,483 Reads 46 Shares
Multi-unit operators with a long history in Indiana are expanding their Sylvan Learning footprint in Florida.
- M. Scott Morris
- 3,493 Reads 3 Shares
Marci Bain and her daughters are planning to open their first location in the fall of 2024
- M. Scott Morris
- 4,759 Reads
Qualtric’s 4th annual Consumer Trends Report looks ahead to 2024 with stats, opinions, and advice for consumer marketers worldwide
- Eddy Goldberg
- 5,542 Reads 33 Shares
Are you creating a “signature brand experience”? Measure your success against these 6 steps for delivering your optimal customer experience on a consistent basis
- Cal DiJulius
- 4,873 Reads 2 Shares
All respondents expressed a fondness for drive-thrus, and younger people seek deals on social media.
- M. Scott Morris
- 3,712 Reads
CRE faces record foreclosures, food halls and strip malls ascendant, lenders tighten up, RTO remains contentious, WeWork files for Chapter 11, flexible workspaces struggle
- Eddy Goldberg
- 3,478 Reads 1 Shares
Highlights from the 5th Annual Franchise Marketing Report, the go-to benchmarking guide for franchise marketers: Participating Brands
- Eddy Goldberg
- 2,984 Reads 2 Shares
Tips from international on overseas expansion. First learn the local culture and ways of doing business
- Bill Edwards
- 5,105 Reads
Gary Avants left his corporate job to become a Zaxby’s franchisee. Today he has 35.
- Sara Wykes
- 5,926 Reads 19 Shares
The International Franchise Association (IFA) is actively combating the National Labor Relations Board's new joint employer rule through litigation, lobbying, and coalition building, urging Congressional support for bipartisan legislation to nullify the rule and leading a coalition of 60 organizations, highlighting its commitment to protecting the franchise business model and economic opportunities for Americans.
- Kerry Pipes
- 3,777 Reads 35 Shares
Leases: 6 essential tips for franchisees to set the foundation for long-term success
- Taj Adhav
- 4,733 Reads 20 Shares
Five tips for franchisees to successfully find the optimal sites in today’s real estate market
- Joe Stephens, Sr.
- 5,877 Reads 22 Shares
Sibling partnerships require a proactive commitment to both personal growth and business success.
- Kendall Rawls
- 4,891 Reads 8 Shares
Siblings team up with their mother to provide fruit-based juices and specialty drinks from Sip Fresh.
- M. Scott Morris
- 3,734 Reads
Check out our November roundup of consumer marketing news, with a look at the holiday season, social media marketing, marketing automation and more
- Eddy Goldberg
- 2,676 Reads 1 Shares
The pair agreed to open three early childhood centers in the Dallas–Fort Worth metro community.
- M. Scott Morris
- 4,133 Reads 3 Shares
Household debt hit a record high, but when adjusted for inflation, the total is below its peak from 2008.
- M. Scott Morris
- 3,089 Reads 4 Shares
Consumers have changed. Have your marketing campaigns? Economic changes force shifts to reach your target customers.
- Darrell Johnson
- 3,394 Reads 4 Shares
Shift your mindset from “selling” franchises to awarding them to the right candidates
- Evan Hackel
- 3,532 Reads 2 Shares
Everything about the Multi-Unit Franchising Conference is designed with multi-unit franchisees in mind
- Jesse Keyser
- 5,073 Reads 51 Shares
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