Pearle Vision Franchise Articles
The Pearle brand name is incredibly valuable. We couldn't go out and recreate that. There's no amount of money we could spend that would give the brand value that Pearle has in the marketplace. Above and beyond that, there are systems they have put in place that we don't have to go out and replicate. Pearle listens to the Licensed Owners who provide the goods and services, yet allows them to maintain autonomy. I think that speaks to entrepreneurs. I think it's a recipe for success.
Pearle's systems make things a lot more cost-effective and efficient for me, saving me money and giving me more time to help customers. We can service more customers, rather than spending our time on the back end of the business. And Pearle's marketing delivers a lot of value.
|Net Worth:||$150,000 - $300,000|
|Total Investment:||$77,000 - $600,000|
|Royalty Fee:||7% of gross revenues - See below for additional details|
|Advertising Fee:||8% of gross revenues - See below for additional details|
Canada: AB, BC, MB, ON, SK
United States: AL, AK, AZ, AR, CA, CO, CT, DE, DC, FL, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY
Trusted neighborhood brand Pearle Vision is taking its commitment to care to new heights with outreach programs that help people in need and build brand awareness.
Leading national retail brand Pearle Vision is reconnecting with its franchise roots as a high-quality, genuine neighborhood eye care provider. For Pearle Vision, “Small Moments,” an approach illustrated in the brand’s award-winning marketing campaign, is much more than just advertising. It’s a philosophy for how every aspect of the brand’s operations comes together—for both the patient and licensed owners.
Cause Marketing: How 6 brands give back to the communities they serve.
Pearle Vision is expanding its North American footprint with independent optometry practices and multi-unit investors.
How 7 franchisees are using their loyalty programs to attract and retain customers.
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