Roy Rogers Family Restaurants Business Overview

Testimonials »

"The thing that excited us most about the brand was that it had this great legacy and we really felt it was poised to make a comeback. Corporate has done a good job of reimagining the stores for today's guest. I think that's what we saw as the upside. We were going to have significant opportunities for growth. We're working toward that now."
Jason Hunt
owner of 3 locations in Alexandria VA

"I love being a Roy Rogers franchisee. When you are part of a legacy brand like this, you don't have to reinvent yourself. We have a loyal base of guests that we have an opportunity to draw back to our restaurants over and over. It's great to be with a very well-known, proven brand."
Mohammad Haque
new owner in Aspen Hill, MD


Financial Information:

Cash Investment: $500,000
Net Worth: $1,000,000
Franchise Fee: $30,000
Total Investment: $753,250 - $1,410,450
Royalty Fee: 5% Gross Sales
Advertising Fee: Up to 3% Gross Sales

Available Markets:


United States: DE, DC, MD, MN, NY, OH, VA, WV

Quick Business Facts
Founded: 1980
Franchising Since: 2001
Corporate Office: 4991 New Design Road, Suite 109,
Frederick, MD 21703
Industries: , , , , , , , , , , , ,
Resources: » Franchise Information
» Consumer Information

About Roy Rogers Family Restaurants

Based in Frederick, Md., Roy Rogers® is a chain of western-themed quick-service restaurants offering broad appeal across multiple dayparts and generations. The company is famous for serving up a “Triple Threat” - three popular main dishes including USDA choice top round roast beef, hand-breaded, fresh fried chicken and great-tasting burgers. Roy Rogers is also known for its famous Fixin’s Bar®, where guests can customize their orders with a variety of fresh produce, condiments signature sauces.

Roy Rogers Restaurants was founded in 1968, and the system currently consists of 24 company-owned restaurants and 29 franchise restaurants in six states. Roy Rogers franchise opportunities are now available in select markets to qualified candidates.

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This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document.

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